Quotes from Jerry Mander

To speak of television as 'neutral' and therefore subject to change is as absurd as speaking of the reform of a technology such as guns.

T]he problem was too much information. The population was being inundated with conflicting versions of increasingly complex events. People were giving up on understanding anything. The glut of information was dulling awareness, not aiding it. Overload. It encouraged passivity, not involvement.

Living within artificial, reconstructed, arbitrary environments that are strictly the products of human conception, we have no way to be sure that we know what is true and what is not. We have lost context and perspective. What we know is what other humans tell us.

The moment people move off land which has directly supported them, the necessities of life are removed from individual control. The things people could formerly produce for their survival must now be paid for.

W]hen a message is squeezed through a twenty-second news spot, so much can be lost that what is left will fail to move anyone enough to make them turn off the set and actually do something. Meanwhile, the viewers will believe that they have learned everything they need to know on that subject and will be bored the next time they hear it.

To speak of television as 'neutral' and therefore subject to change is as absurd as speaking of the reform of a technology such as guns.

Advertising expresses a power relationship . . . One person, the advertiser, invades; millions absorb. And to what end? So that people will buy something! A deep, profound and disturbing act by the few against the many for a trivial purpose.

The worst thing one can do for a hyperactive child is to put him or her in front of a television set. Television activates the child at the same time that it cuts the child (or adult) off from real sensory stimulation and the opportunity for resolution.

If we take the word "need" to mean something basic to human survival—food, shelter, clothing—or basic to human contentment—peace, love, safety, companionship, intimacy, a sense of fulfillment—these will be sought and found by people whether or not there is advertising. In fact, advertising intervenes between people and their needs, separates them from direct fulfillment and urges them to believe that satisfaction can be obtained only through commodities.

advance to the forms that other humans provide.