Quotes from Joseph Anderson

It's a bit embarrassing but we actually met at a strip club. I was one of her favorite dancers.

You can ask other qualifying questions, but ask only 3–5. We used to have a 3-page questionnaire with 17 questions, and many users failed to complete the form. We had success with a chatbot asking one question at a time. Users will get anxious if they have to scroll and complete a big form.

Paying for partnerships This is different from revenue share. One company wanted us to pay $3,000 to get listed on their website. I told them I would pass. You should never have to pay for a partnership unless they are offering some developer support. How many visitors visit the site? How many converted to sales? If a partner needs your technology, then no fee is necessary. I would avoid these types of paid partnerships. I built a seven-figure company without paid partnerships.

Companies tend to sell on Amazon longer they stay with a 3rd party system integrator.

Hire a marketing manager after two to three years. Read StoryBrand by Donald Miller. If your business is going to survive, you need to perform many tasks well at the same time.

In the book 'That Will Never Work' by Marc Randolph, Reed Hastings gives Marc advice on starting a new company: You need the same people to return and use your product. You need something that is consumed; once a movie is done you need another one. The market of new customers is limited. There is no way you can succeed if you must keep finding new customers. - Reed Hastings, CEO of Netflix

Whatever profits are left over are added to your personal income. Your accountant should ask you to pay estimated tax quarterly, based on last year's profits. Your accountant will send you invoices with an amount for state and federal tax, which you pay electronically.

Sell a feeling to your target audience Start with the negative emotions that your target audience feels. What keeps them up at night? Our audience feels frustrated and overwhelmed with manual data entry. I sold peace of mind. We installed, configured, and supported the software. There was no need to hire an expensive firm to build and maintain custom software. Our product performed the function of many apps combined. If there was an issue, we were the point of contact.