Quotes from Ken Hakuta

A fad is something that gives just a couple of minutes of extreme fun. It can be useful. It can be useless.

A true fad has little utility beyond its entertainment value. Think of the Mood Ring, the Pet Rock, the Slinky, Silly Putty.

Generally, successful fads have some kind of play value, like the Frisbee, Slinky, Silly Putty, my Wallwalker. They're generally inexpensive items, impulse items. They tend to be rather useless items, too. They provide a few minutes of amusement.

Fads get hot in California. A good idea can come from Des Moines, but it's not going to be anything there. Then it'll hit Venice Beach or Westwood and go all around the country, back to Des Moines.

Other people might buy a Rolls-Royce. I'd rather encourage people to be creative.

It was very enticing to become a yuppie, but I didn't want to do that.

It's crazy to go into manufacturing. That's not where the money is.