Quotes from Huda Kattan

Being women behind a massively growing business is not an easy task, and the journey to find the right investors and to secure true partners has proven that.

We know now data is so powerful, and you can learn so much about yourself and creating product with data.

This sounds really weird, but I feel like God has given me so many beauty dilemmas so I can help people.

The Dior Show Maximizer, the lash plumper, is one of my favorite products that I've used for so long.

What's getting me excited is a lot of times Huda Beauty is that brand that people get when they are just starting with makeup and I hope we can get them to start being more artistic and more experimental.

The eyes are so telling. That's how you engage with people and bond with them. I love direct, strong eye contact.

I can't promote makeup on Instagram if I don't believe in the product.

Long-lasting makeup is all in the setting! I always bake in areas where I am prone to shininess and I find it really helps for keeping my skin looking great all evening.

My makeup will stay on from morning until late and people are always like, 'How? What do you do?' It comes down to - and I know this is going to sound so bad - but really layering lots of makeup properly. That's the key if you're partying, working, or a mom or whatever - this is foolproof.

I ended up moving to Dubai and going into finance after college because of family pressure. I was trying to love it, but I just didn't.

I grew up in Tennessee. I loved to wear full glam. I used to want to wear flash lashes every single day. I remember wearing them once and someone was like, 'Are you wearing false lashes?' I felt embarrassed. In the U.S., it's perceived as though you're trying too hard.

I grew up in Tennessee, where no one was really hairy, and with sisters who were so beautiful - my little sister was a pageant girl. But me, I was this weird-looking hairy child. I had more than just a unibrow; I feel like I had a mustache, a goatee.

It's hard being in the public eye.

When you think you've made it, you need to keep pushing because the person next to you or your competitor is also getting better, and you need to be able to stay ahead.

Over the years, I've really put in the time to achieve flawless skin.

Although we represent this almost drag-like beauty at Huda Beauty, I'm not only this person who is made up and always likes to wear their hair flawless and their makeup flawless.

Going to school and formal education wasn't all that impactful to me, but it was the people that I met at school that really made such a difference.

I love a full face of contour, lashes, lip liner - everything!

Women just never think their lips are big enough, even when they are really big. The first thing I always hear from women when they sit down with me is, 'I need to fill my lips.' It's almost crazy how many women say that to me.

We think big and we dream big.

I drink bullet coffee, and I make it myself because I hate coffee. I get a shot of raw coffee, mix it with butter from grass-fed cows and coconut milk. It's amazing!

In Dubai, people respect you if you wear lashes to the grocery store. I've been at the gym at 5 in the morning and seen full glam, which, I think working out with your full makeup is just crazy.

Sometimes, you really need to trust your gut.

Being a Middle Eastern girl in America with a name no one could pronounce was not easy, so I turned to make-up and cosmetics as a way to deal with my insecurities, thus creating my long-term relationship with beauty.