Quotes from Larry Page

You can try to control people, or you can try to have a system that represents reality. I find that knowing what's really happening is more important than trying to control people.

As devices multiply and usage changes, many users coming online today may never use a desktop machine, it becomes more and more important to ensure that people can access all of their stuff anywhere.

As we transition from one screen to multiscreens, Google has enormous opportunities to innovate and drive ever higher monetization. Just like Search in 2000.

The Star Trek computer doesn't seem that interesting. They ask it random questions, it thinks for a while. I think we can do better than that.

It is a tremendous responsibility for us to have all the eyes focused on what we do and give people exactly what they need when they ask for it.

Lots of companies don't succeed over time. What do they fundamentally do wrong? They usually miss the future.

Over time, it's becoming more and more understood by people that we're acting in their interests. And that's a very, very powerful thing for our brand.

I have always believed that technology should do the hard work - discovery, organization, communication - so users can do what makes them happiest: living and loving, not messing with annoying computers! That means making our products work together seamlessly.

It's quite complicated and sounds circular, but we've worked out a way of calculate a Web site's importance.

My grandfather was an autoworker, and I have a weapon he manufactured to protect himself from the company that he would carry to work. It's a big iron pipe with a hunk of lead on the head. I think about how far we've come as companies from those days, where workers had to protect themselves from the company.

If you're changing the world, you're working on important things. You're excited to get up in the morning.

It really matters whether people are working on generating clean energy or improving transportation or making the Internet work better and all those things. And small groups of people can have a really huge impact.

I think it is often easier to make progress on mega-ambitious dreams. Since no one else is crazy enough to do it, you have little competition. In fact, there are so few people this crazy that I feel like I know them all by first name.

I have a simple algorithm, which is, wherever you see paid researchers instead of grad students, that's not where you want to be doing research.

We really care about our brand. We really want it to stand for high quality. We want people to be excited about it, for it to be fun.

The "Be good" concept also comes up when we design our products. We want them to have positive social effects.

Most people think companies are basically evil. They get a bad rap. And I think that's somewhat correct.

Big companies have always needed and cooperated in areas where it made sense.

Always deliver more than expected.

It is often easier to make progress on mega-ambitious dreams. Since no one else is crazy enough to do it, you have little competition.

If you're changing the world, you're working on important things. You're excited to get up in the morning.

If you ask an economist what's driven economic growth, it's been major advances in things that mattered - the mechanization of farming, mass manufacturing, things like that. The problem is, our society is not organized around doing that.

If your access to health care involves your leaving work and driving somewhere and parking and waiting for a long time, that's not going to promote healthiness.

Always work hard on something uncomfortably exciting!