Quotes from Kara Swisher

Most reporters are so transactional rather than strategic.

As more ad spending shifts online, the ability to have expertise and to innovate quickly will become critical.

One of my favorite vacation memories was the Thai foot massage and Internet access salons in Bangkok, followed up by my testing cellphone coverage while wading in Provincetown Harbor on Cape Cod.

I don't think you can look at my history and say they love me to death in Silicon Valley.

Here's the thing: I fell impossibly in love with the Internet from the minute I saw it in action in the early 1990s. From that moment on, I have studied it, analyzed it, reported on it, and, mostly, have not been without it as a part of my daily life since.

It's the nature of journalism to need to be close to your subjects. And either you're able to be tough on them, which a lot of us are, or you get in bed with them, and some people do.

Unlike the messier MySpace, Facebook has a cleaner and easier-to-customize interface and is much more, as Zuckerberg once described it to me, 'utilitarian.' I would call it useful and more relevant than other competitors, and a white-label version would likely be a hit.

I think the way to be an influential journalist is to be accurate and to be fair and to get things right and to really characterize things in an honest way, versus being really snarky or cheerleading.

My telephone manners were, well, offensive to some. As I lugged my cell around, yammering away, I noticed cold stares from passersby who viewed me as a kind of techno-terrorist, or at least incredibly rude.

As I have said many times - I like Facebook. I think it is well built and run. It's cool. I think it is, in its next-step way, even visionary.