Quotes from Paul Arden

High creativity is responding to situations without critical thought.' - John Cleese

Getting what you want means making the decisions you need to make to get what you want. Not the decisions those around you think you should make. Making the safe decision is full, predictable and elads nowhere new. The unsafe decision causess you to think and respond in a way you hadn't thought of. And that thought will lead to other thoughts which will help you achieve what you want. Start taking bad decisions and it will take you to a plce where others only dream of being.

Your vision of where or who you want to be is your greatest asset.

Knowledge comes from the past, so it's safe. It is also out of date. It's the opposite of originality... Experience is the opposite of being creative.

Without having a goal it's difficult to score.

Your vision of where or who you want to be is the greatest asset you have.

The more strikingly visual your presentation is, the more people will remember it.

RESIGN! It's the way to show you mean business. If people constantly reject your ideas/ what you have to offer, resign. You can't keep fighting and losing that makes you a problem. If you are good, and right for the job, resignation will not be accepted. You'll be re-signed in your own term. If they accept your resignation, you were in the wrong job, and it's better for you to move on. It takes courage, but it is the right move.

whatever you think, think the opposite

If, instead of seeking approval, you ask, 'What's wrong with it? How can I make it better?', you are more likely to get a truthful, critical answer.

The perosn who doesn't make mistakes is unlikely to make anything.

Steal from anywhere that resonates with inspiration or fuels your imagination. Devour films, music, books, paintings, poems, photographs, conversations, dreams, trees, architecture, street signs, clouds, light and shadows. Select only things to steal from that speak directly to your soul. If you do this, your work will be authentic.

Change your tools, it may free your thinking.

To be original, seek your inspiration from unexpected sources.

Talent helps, but it won't take you as far as ambition.

You need to aim beyond what you are capable of.

Do not covet your ideas. Give away everything you know and more will come back to you.

If you think you're unable to be on the cover of Time magazine, make it your business to be there.

It's not how good you are, It's how good you want to be.

All creative people need something to rebel against, it's what gives their lives excitement, and it's creative people who make the clients' lives exciting.

The point is we are all selling. We are all in advertising. It is part of life.

The point is that, whatever other people's failings might be, you are the one to shoulder the responsibility.

Successful solutions are often made by people rebelling against bad briefs.

Failure was a major contributor to its success.