Quotes from Susan Ward

I am not sexually attracted to women. I would rather sleep with an ugly man than with a woman.

Be helpful - even if there's no immediate profit in it.

Don't make promises unless you will keep them. Not planning to keep them. Will keep them. Reliability is one of the keys to any good relationship, and good customer service is no exception.

The irony of good customer service is that over time it will bring in more new customers than promotions and price slashing ever did!

Deal with complaints. If you give the complaint your attention, you may be able to please this one person this one time - and position your business to reap the benefits of good customer service.