Quotes from Ronnie Apteker

Creating art (music, books, films, etc.) can be beautiful and liberating, but trying to sell art, well, that is the movie business. There are few winners, and lots and lots of losers.

Entrepreneurs need to listen. They don't need to be good listeners (although it can only help) but they need to know when to listen.

Business, like life, is funny. We all go through difficult times, and we all have to face curve balls and challenges, each and every week. And we need to laugh when things are funny.

What is it about business that makes us laugh - when things go wrong, which they do all the time (why, I still wish I knew) then we need to laugh.

I am a bit of a workaholic, and I am still not sure what a "weekend" is all about. I love what I do, and I do what I love.

I love making things, like software, and films, and laughter. And working with Gus Silber, to make the Funny Business book, has been a fantastic journey.

Obsession makes my life bad and my work good.

Entrepreneurs need to be positive. Always. Entrepreneurs need to be brave, often. And lastly, entrepreneurs need to be obsessed.

There are differences in the businesses themselves, but the fundamentals are the same: give customers a good experience, charge them a reasonable price, listen to them, and treat them with respect.