Quotes About Analytics

Data are becoming the new raw material of business.

Banking is a branch of the information business.

I believe that the data will set you free. At the end of the day, it's about how do you turn those pieces of information into insights that will improve business.

We are focusing on four vertical markets - utilities, public sector, large enterprises, and transportation. And, we are building a software business as well that includes analytics, security, IOT platforms, and AI.

At Deloitte, our programs for veterans are bringing new approaches to the table. For instance, we're helping veterans' organizations use data analytics to sift through streams of information about veteran needs.

The most important figures needed for management of any organization are unknown and unknowable.

We chose it because we deal with huge amounts of data. Besides, it sounds really cool.

You want to know if people are resonating with your ad before it goes live and before you spend millions and millions of dollars. With our software, you can get a moment-by-moment readout of a viewer's emotional journey.

Right now the producers of 'Modern Family' have no idea how many people watch our show each week on all platforms, and nobody seems to want to tell us. If a disproportionate number of any show's viewers watch in alternative ways, then, under the current system, that show may not appear to be as strong as it actually is.

It's always helpful to pick our fans' brains to see what their favorite videos are and to figure out what the momentum of our channel is. Not just based on views or likes or dislikes, but anecdotally.

I don't know where streaming will go in the future. The analytics that we're seeing tell us that streaming is the next thing, and downloads are going down. I feel like with the history of this platform, from vinyl to where we are now, it just seems like the next logical step.

Most marketing agents believe marketing is an art, not a science. We disagree. While there is art involved, it is very much a science. A science you can learn.

Without a goal analytics is aimless and worthless.

Teniendo en cuenta que el equipo directivo no sabe qué hacer con el Big Data, todo el mundo está a la búsqueda del pos-Big Data, y la respuesta son los pequeños datos».

Trump's economic adviser Peter Navarro updates this refrain when he says: "My function, really, as an economist is to try to provide the underlying analytics that confirm his intuition. And his intuition is always right in these matters.

That's what social media has done to our business. At the same time, it has made the PR industry infinitely more measurable, and much more transparent.

Today, the PR business is 100 percent measurable. You can demonstrate with utmost accuracy who read what, when they read it, what gender they are, what education they have, what country they are from - we have all kinds of data to the smallest detail. That, too, is related to the transparency of our business.

Kaggle.16 Kaggle, which is owned by Google's parent company, Alphabet,

NBA players made roughly the same percentage of shots from 23 feet as they did from 24. But because the three-point line ran between them, the values of those two shots were radically different. Shot attempts from 23 feet had an average value of 0.76 points, while 24-footers were worth 1.09. This, the Warriors concluded, was an opportunity. By moving back a few inches before shooting, a basketball player could improve his rate of return by 43 percent.41

Whether it be placing advertisements, predicting customer behavior, anticipating equipment failure or even pricing products and services, the most useful people in your strategy team in the future might not be the MBA graduates, but those with the degrees in pure mathematics.

When human judgment and big data intersect there are some funny things that happen.

The Human Resources Scorecard: Measuring the Return on Investment (ButterworthHeinemann, 2001),

if you're not tracking conversions from click, to sales lead, to sale, then odds are 80 percent of your traffic is not converting to sales and you don't know it.

No web tracking system I've ever seen gives perfectly accurate numbers. But dollars in the bank—that's a pretty reliable measure.