Quotes About Prospect

I dwell in Possibility—

It is a truism that many who join a rising revolutionary movement are attracted by the prospect of sudden and spectacular change in their conditions of life.

Opportunity is a favorable occasion for grasping a disappointment.

Bride, n. A woman with a fine prospect behind her.

Bride: A woman with a fine prospect of happiness behind her.

Property destruction was a particularly distressing prospect. If the cities burned, 'the white man's companies will have to take the losses', whined one close adviser to Kennedy and Johnson.

photo. 'Any chance

I think we ought to all take a step back and remember where we were 24, 48 hours ago, a week ago, two weeks ago - the prospect that was hanging out there that America would not honor its obligations for the first time in its history, and the impact that would have on our economy and the global economy.

Everyone has a different definition of risk. Sometimes that creates opportunities as well.

The revealed truths, if they be burdens to reason, are but such burdens as feathers are to a hawk, which, instead of hindering his flight by their weight, enable him to soar toward heaven and take a larger prospect, than if he had no feathers, he could possibly do.

And then we find ourselves facing a prospect Brown did not consider. If the youth of Jesus was filled in fictively only once the sonship was pushed back to physical conception and birth, mustn't the stories of the ministry have been similarly fabricated only once the sonship had been pushed back from the resurrection to the baptism? This was exactly the suggestion of Paul Couchoud, to which we shall return.

Find an opportunity that everyone else missed.

She seemed to walk in an atmosphere of things about to happen.

The shadow of the Great Conflict had not yet made felt any forerunner of its chill. The lads who were to fight, and perhaps fall, on the fields of France and Flanders, Gallipoli and Palestine, were still roguish schoolboys with a fair life in prospect before them: the girls whose hearts were to be wrung were yet fair little maidens a-star with hopes and dreams. Slowly

I wrote an entire book about death, called 'It's not About the Bike', about confronting the possibility of it, and narrowly escaping it. (...) What I didn't and couldn't address at the time was the prospect of life. Once you figure out you're going to live, you have to decide how to, and that's not an uncomplicated matter.

A review of the science suggests that uncertainty is so high as to raise a good prospect that mandatory green house gas reductions will produce little or no environmental benefit.

The prospect of penury in age is so gloomy and terrifying that every man who looks before him must resolve to avoid it; and it must be avoided generally by the science of sparing.

In all outward aspects he remained patient and mild now, not caring even to speak against heretics; he knew that he was likely to die soon enough, but the prospect of death was not an unwelcome one (...). More retained his hair shirt as he dwelled in his chamber, and is reported to have whipped himself for penitence; he fasted on the appointed days, sang hymns and prayed both day and night.

To find a unique position, you must ignore conventional logic. Conventional logic says you find your concept inside yourself or inside the product. Not true. What you must do is look inside the prospect's mind.

The most difficult part of positioning is selecting that one specific concept to hang your hat on. Yet you must, if you want to cut through the prospect's wall of indifference.

Positioning defined Positioning starts with a product. A piece of merchandise, a service, a company, an institution, or even a person. Perhaps yourself. But positioning is not what you do to a product. Positioning is what you do to the mind of the prospect. That is, you position the product in the mind of the prospect.

To be successful today, you must touch base with reality. And the only reality that counts is what's already in the prospect's mind. To be creative, to create something that doesn't already exist in the mind, is becoming more and more difficult. If not impossible. The basic approach of positioning is not to create something new and different, but to manipulate what's already up there in the mind, to retie the connections that already exist.

the professionals who are opposed to advertising say it downgrades their profession. And it does. To advertise effectively today, you have to get off your pedestal and put your ear to the ground. You have to get on the same wavelength as the prospect. In advertising, dignity as well as pride goeth before destruction, and a haughty spirit before a fall.

Don't try to trick the prospect. Advertising is not a debate. It's a seduction. The