Quotes About Resolve

you have to create a character who wants something and overcomes conflict to get it.

The only reason our customers buy from us is because the external problem we solve is frustrating them in some way. If we can identify that frustration, put it into words, and offer to resolve it along with the original external problem, something special happens.

This is where most brands make a critical mistake. By assuming our customers only want to resolve external problems, we fail to engage the deeper story they're actually living. The truth is, the external problems we solve are causing frustrations in their lives and, just like in a story, it's those frustrations that are motivating them to call you.

Almost all companies try to sell solutions to external problems, but as we unfold the StoryBrand Framework, you'll see why customers are much more motivated to resolve their inner frustrations.

human beings do not make major life decisions unless something challenges them to do so.

their protests, and plunged ahead.

For in the deepest, most unshakable part of myself reason was useless.

And if what she'd wanted had been impossible from the start, still there was a certain lonely comfort in the fact that she'd known it was impossible and had gone ahead and done it anyway.

I could do what I had to. I'd done it before: gone blank, pushed forward.

What is unthinkable is undoable.

No second chances.

Courage is the decision to fly straight into the flame while knowing the consequences.

Do it and do it now. Err on the side of taking action.

Eliminate the cause of a mistake. Don't just clean it up.

But Thor and I weren't going to happen, ever. I didn't tell her this. I might be a killer, but I'm not mean.

Tomorrow is the devil's day, but today is God's. Satan does not care how spiritual your intentions are, or how holy your resolutions, if only they are determined to be done tomorrow.

Influence is one thing; determination is another.

most having reached the places they needed to be and devoted themselves to what needed to be done.

Courage, real bravery, is being afraid and doing what you need to do anyway.

There's always a choice," she said, opening her eyes again and meeting Flyn's with a somber gaze of her own. "You have to be willing to make it.

Almost invisible in the dark, he sighed. "Why am I doing this?" "Because you're a better person than you think you are.

people only complain about things they can do something about.

school. No problem, I thought, until my

Our job is not to figure out the 'how'. The 'how' will show up out of the commitment and believe in the 'what