Quotes About Preference

We have strong preferences about the duration of our experiences of pain and pleasure. We want pain to be brief and pleasure to last. But our memory, a function of System 1, has evolved to represent the most intense moment of an episode of pain or pleasure (the peak) and the feelings when the episode was at its end. A memory that neglects duration will not serve our preference for long pleasure and short pains.

Familiarity breeds liking. This is a mere exposure effect.

System 1 has more influence on behavior when System 2 is busy, and it has a sweet tooth.

Firmly resolve that you will hire the candidate whose final score is the highest, even if there is another one whom you like better

In everyday speech, we call people reasonable if it is possible to reason with them, if their beliefs are generally in tune with reality, and if their preferences are in line with their interests and their values. The

The reason you like the idea of gaining $100 and dislike the idea of losing $100 is not that these amounts change your wealth. You just like winning and dislike losing—and you almost certainly dislike losing more than you like winning.

Zajonc argued that the effect of repetition on liking is a profoundly im- portant biological fact, and that it extends to all animals.

Your political preference determines the arguments that you find compelling. If you like the current health policy, you believe its benefits are substantial and its costs more manageable than the costs of alternatives. If you are a hawk in your attitude toward other nations, you probably think they are relatively weak and likely to submit to your country's will.

Decision makers tend to prefer the sure thing over the gamble (they are risk averse) when the outcomes are good. They tend to reject the sure thing and accept the gamble (they are risk seeking) when both outcomes are negative.

the preference for causal thinking also contributes to the neglect of noise as a source of error, because noise is a fundamentally statistical notion.

the only thing these facts clearly show is that people tend to see what they want to see.

I like chicken.

Most people look to music to validate their tastes, rather than simply react to what they hear.

The Reader's Bill of Rights: The right to not read… to skip pages… to not finish… to reread… to read anything… to escapism… to read anywhere… to browse… to read out loud… to not defend your tastes.

Amar é doarmos as nossas preferências àqueles que preferimos

3. El derecho a no terminar un libro ¿El libro se nos cae de las manos? Que se caiga. La gran novela que se nos recite no es necesariamente más difícil que otra. No hay química. Pero ¿Cómo es posible que no le guste Stendhal? Es posible.

Amare vuol dire, in ultima analisi, far dono delle nostre preferenze a coloro che preferiamo.

Quel che abbiamo letto di più bello lo dobbiamo quasi sempre a una persona cara. Ed è a una persona cara che subito ne parleremo. Forse proprio perché la peculiarità del sentimento, come del desiderio di leggere, è il fatto di preferire. Amare vuol dire, in ultima analisi, far dono delle nostre preferenze a coloro che preferiamo. E queste preferenze condivise popolano l'invisibile cittadella della nostra libertà. Noi siamo abitati da libri e da amici.

Aimer c'est, finalement, faire don de nos préférences à ceux que nous préférons. Et ces partages peuplent l'invisible citadelle de notre liberté. Nous sommes habités de livres et d'amis.

The Saudis are more afraid of Iran than they are of ISIS. Iran is Shiite. And ISIS, for all its evil, is Sunni." "And from the Saudi perspective," continued Natalie, "a Sunni caliphate is far preferable to a Shiite Crescent that stretches from Iran to Lebanon.

If there has ever been a group of human beings who prefer despair to delight, frustration to satisfaction, and pain to pleasure, they must be very good at hiding because no one has ever seen them.

Sometimes its good to contrast what you like with something else. It makes you appreciate it even more.

If you don't like my movies, don't watch them.

I would rather undergo a vasectomy via Weed Whacker than attend an opera.