Quotes About Hasbro

G.I. Joe appears to be a doll for boys. But dolls for boys never sold well. The free prize is how well the joints on a G.I. Joe articulate. By turning a doll into a legitimate action figure, Hasbro figured out how to breathe life into plastic.

There are things that I invented - the creaky geriatric robot that is always grumpy, for example, or the little wheelie guy, he's not in the Hasbro lore. But kids love that stuff - this little guy as a pet on a chain. They gravitate towards it.

The absence of doll babies in my toy chest didn't seriously influence my later decision not to become a mother; rather, I disdained Hasbro's Baby Alive wetting doll because I was already the kind of girl who would grow up to be childless by choice.

The same year, Hasbro—which had soaked up Kenner years earlier—reactivated its option to produce action figures and issued a new line of Star Wars toys under the imprint "The Power of the Force." A manager at FAO Schwarz in New York was surprised to see that there were more adults than children buying the new line of toys—a