Quotes About Research

If designers and researchers do not sometimes fail, it is a sign that they are not trying hard enough—they are not thinking the great creative thoughts that will provide breakthroughs in how we do things.

The debate is not useful. All groups are necessary. Customer research is a tradeoff: deep insights on real needs from a tiny set of people, versus broad, reliable purchasing data from a wide range and large number of people. We need both. Designers understand what people really need. Marketing understands what people actually buy. These are not the same things, which is why both approaches are required: marketing and design researchers should work together in complementary teams.

Customer research is a tradeoff: deep insights on real needs from a tiny set of people, versus broad, reliable purchasing data from a wide range and large number of people. We need both. Designers understand what people really need. Marketing understands what people actually buy. These are not the same things, which is why both approaches are required: marketing and design researchers should work together in complementary teams.

Attractive things certainly should be preferred over ugly ones, but why would they work better? Yet in the early 1990s, two Japanese researchers, Masaaki Kurosu and Kaori Kashimura, claimed just that.

Design research supports both diamonds of the design process. The first diamond, finding the right problem, requires a deep understanding of the true needs of people. Once the problem has been defined, finding an appropriate solution again requires deep understanding of the intended population, how those people perform their activities, their capabilities and prior experience, and what cultural issues might be impacted.

The situation at 100 Central Park South is a perfect illustration. Soon after I purchased the building, I did some research into the financial status of the tenants. What I discovered was fascinating but not surprising. There are three distinct groups. The first, who live in the largest apartments, overlooking the park, on the higher floors, are generally successful, wealthy, and in some cases quite prominent.

check the prints. At the end of that time, he went back down to the lab

Patta would have fallen upon these details as a beast upon prey and torn into them in an attempt to find nourishment.

However, current research in animal cognition, and on protolanguage, protomorality, ritual, and levels of consciousness, has shown that we may not be as unique as we think we are (cf. Peterson 1999: 283ff.).

The material in this book was compiled from tape recordings, from the rich store of memory of J. B. West, and from his extensive personal files. To prepare for interviewing Mr. West, I read the following books, as a background on White House history. I am also grateful to James R. Ketchum, a true White House historian, for his assistance in research and preparation of the manuscript.

there have been credible reports that researchers have already developed a self-aware computer in secrecy.

Thus energy may be regarded as the universal currency of the sciences,

For quite a while, the development of psychiatric medicine has been stifled by man-made concepts, gleaned from complex symptomatology rather than from brain research.

Data that conflicts with beliefs is often ignored," the doctor said. "It has been a serious problem in every field, including in medicine, even among those who should know better.

pulled all of this stuff up using the database at Fox. I freelance for them so they give me office space when I need it and access to their systems for research. They have an extremely sophisticated database and the ability to search using facial recognition technology.

An intelligent man [doesn't] know everything, he simply [knows] how to look everything up quickly and efficiently." - Jack Chalker, Songs of the Dancing Gods

To the best of our knowledge, there's no evidence that GMOs (genetically modified organisms that have been designed or manipulated to produce certain characteristics) can affect your child's microbiome in any way.

This research raises the possibility that regular consumption of artificial sweeteners may induce a shift in levels of the hormones that control insulin production

It has been proven that dogs can detect lung cancer by smelling a patient's breath, and can even smell early signs of cancer before medical experts can detect them.

Nicholson Baker, a man who knows the joys of obsessive research, has already started the division. "Let me tell you," he says, "I remember the old days, the antegoogluvian era. It was O.K.—it wasn't horrible by any means. There were cordless telephones, and people wore comfortable sweaters… . But the haul was haphazard, and it came in slow.

Despite never once being cited by HR for discriminatory practices, or being known as a sexist, Google fired James for sharing his paper. Not only was James fired but he was publicly shamed for reporting on existing research, research which to any reasonable observer, is non-controversial. James made the ultimate mistake. He failed to understand the request for feedback was an empty one, that critical consideration of all sides of an argument was undesirable, even anathema to the cause.

I suspect that the vast majority of people, not knowing in advance whether they will either end up in a permanently vegetative state or be diagnosed with cancer, would prefer that any resources that would be spent on PVS care be reallocated to cancer research--or some similar enterprise that has the potential to help human beings who might actually recover.

tropical medicine

survey (n) a series of questions that investigates the opinions or experiences of a group of people