Quotes About Marketers

The nation's image has become more like a chameleon—accepting whatever trend marketers concoct. Gone are the days of reverencing a holy God in the church or within ourselves. Yet the Bible tells us, "Happy is the man who is always reverent" (Proverbs 28:14 NKJV).

What remains constant in the midst all the innovation and change is that marketers will always find a way to be where their consumers are.

every job people need or want to do has a social, a functional, and an emotional dimension. If marketers understand each of these dimensions, then they can design a product that's precisely targeted to the job.

Virality is not an accident. It is engineered. And that's why growth hackers beat traditional marketers.

The world of marketing is all about trends and the ability of marketers to identify and cultivate them.

The reader is not a "customer" of Facebook because he never paid for Facebook. Facebook's genuine customers are the marketers – those who pay Facebook for the hard labour of surveilling the billion people on Facebook. Facebook is one of the "Big Five" of Facebook, Amazon, Google, Microsoft and Apple.

The media, when it's functioning properly, protects the public against marketers and their ceaseless attempts to trick people into buying things.

People don't want the raw data, but instead want marketers to decipher the tech speak for them and present the valuable insights.

So, if consumers are like roaches, then marketers must forever be dreaming up new concoctions for industrial-strength Raid.

When our financial system - essentially our money managers, marketers of investment products and stockbrokers - put up zero percent of the capital and assume zero percent of the risk yet receive fully 80% of the return, something has gone terribly wrong in our financial system.

The only way to know if the screening is saving lives is by doing a randomized trial. It's easy to forget this and assume that if technology can find more cancer, it will save more lives. Marketers exploit this assumption. Don't fall for it.

Social enables word of mouth at an unprecedented scale. Its most powerful effect, through reviews and recommendations, is to put product quality and value for money as the key to success in commerce. Social brings a level of transparency that prevents marketers from advertising their way to success without underlying product quality.

A reliable way to make people believe in falsehoods is frequent repetition, because familiarity is not easily distinguished from truth. Authoritarian institutions and marketers have always known this fact.

Qualified software engineers, managers, marketers and salespeople in Silicon Valley can rack up dozens of high-paying, high-upside job offers any time they want, while national unemployment and underemployment is sky high.

I never expected, when I had a daughter, that one of my most important jobs would be to protect her childhood from becoming a marketers' land grab.

When the vast baby-boom generation exploded into adolescence in the 1960s, marketers exulted. Advertising consultants, always eager to coin a phrase, began happily explaining to corporations the difference between 'teenyboppers' and 'counterculture consumers.'

I think editors are excellent marketers. They know their audience and produce copy to appeal to them - they just don't call it marketing.

When you incorporate giving into your business in an authentic and transparent way, your customers become your best marketers.

Advertisers and marketers should be looking to bring new experiences to different parts of the brain. It's a more profound idea than just dropping a billboard into a video game.

Advertising has to be contextual, as the potential in 'push' marketing is fairly limited and is largely viewed as spam. Thus there is a need to get into 'permission' marketing and 'pull' marketing to deliver value to marketers.