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Quotes About Strategy

If you FAIL to PLAN. You PLAN to FAIL.
~ Ben Franklin
Why Don't you aim more to the right?
~ Ben Hogan
next shot is eighty percent of winning golf..
~ Ben Hogan
She chose you for your deficiencies, not in spite of them, a new kind of mating strategy for millennial women whose priority is keeping the more disastrous fathers away, not establishing a nuclear family.
~ Ben Lerner
wartime, truth is so precious that she should always be attended by a bodyguard of lies.
~ Ben Macintyre
Soviet intelligence was playing a long game, laying down seed corn that could be harvested many years hence or left dormant forever. It was a simple, brilliant, durable strategy of the sort that only a state committed to permanent world revolution could have initiated. It would prove staggeringly successful.
~ Ben Macintyre
In war, no variable is more important, and less easy to control, than the element of surprise.
~ Ben Macintyre
Despite the misgivings of some at FHW, and Kühlenthal's blustering excuses for the gaps and contradictions in the story, the lie had by now firmly embedded itself in German strategic thinking and was beginning to metastasize, spreading out through the veins of Axis intelligence. Important and exciting information, whether true or false, develops its own momentum. So far from being questioned, the expected attacks in Greece and Sardinia were fast becoming accepted wisdom.
~ Ben Macintyre
If the deception before D-Day was composed of subtle hints and nudges, the second phase was spoon-fed to the Germans with a spade.
~ Ben Macintyre
While Bevan and Clarke began weaving together the strands of Operation Barclay, Montagu and Cholmondeley went hunting for a dead body. In his initial plan, Cholmondeley had assumed one could simply pop into a military hospital and pick a bargain cadaver off the shelf for ten pounds. The reality was rather different.
~ Ben Macintyre
To retain German confidence, Agent Skoot would need to feed his handlers some true but harmless information—known in spy jargon as chicken feed, filling and substantial but lacking in real nourishment.
~ Ben Macintyre
One of the oldest gambits in intelligence is "the dangle," when one side appears to make a play for someone on the other, lures him into complicity, and gains his trust, before exposing him.
~ Ben Macintyre
Whatever his reasons, and despite his reputation as an intelligence guru, by 1943 von Roenne was deliberately passing information he knew to be false, directly to Hitler's desk.
~ Ben Macintyre
Like long-distance running, successful espionage requires patience, stamina, and timing.
~ Ben Macintyre
In 1917, the British Army, under General Sir
~ Ben Macintyre
While Robertson and the case officers of B1A would be responsible for the day-to-day running of the double agents, the Twenty Committee would manage overall strategy and cook up a diet of harmless truths, half-truths, and uncheckable untruths to feed to the enemy.
~ Ben Macintyre
In wartime, the truth is so precious that she should always be attended by a bodyguard of lies.
~ Ben Macintyre
Walker prepared his flock, and in August more than a thousand homing pigeons, each carrying a list of questions deliberately framed to suggest a looming attack, were dropped in a flapping deluge on Calais and Brittany. "The mere fact of increasing the number of pigeons used has a certain deceptive value," Robertson gleefully reported.
~ Ben Macintyre
The central plank of the deception was to be nailed down by planting false information through the double agents. Cockade was not quite the grand roll of the dice envisaged by Masterman, but it was the most ambitious gamble so far.
~ Ben Macintyre
If you've got a squirt gun in your pocket, you may have to take it out. If you've got a bazooka, and people know you've got it, you may not have to take it out," he said. Sometimes market fears can be self-fulfilling, and a strong demonstration can avoid the worst outcomes. I was reminded of the military doctrine of "overwhelming force" as the way to prompt quick surrender and minimize casualties.
~ Ben S. Bernanke
Why would a strong bank pay the penalty rate if it didn't have to?
~ Ben S. Bernanke
Ultimately, however, the administration's plan included a watered-down version of Sheila's idea.
~ Ben S. Bernanke
As Hank moved from one issue to another, pressing for solutions or more analysis, I could see why he had been an effective CEO.
~ Ben S. Bernanke
Planning continued through the week,
~ Ben S. Bernanke