Quotes About Product

5-Hour Energy is not an energy drink, it's a focus drink. But we can't say that. The FDA doesn't like the word 'focus.' I have no idea why.

The artistic temperament is particularly unhelpful if it is just that, with no end product.

Cuando vendes un producto, conservas el control sobre tu persona. En cambio, cuando vendes tu trabajo, te estás vendiendo a ti mismo.

What society classifies as "credible" is almost always a product of whichever social demographic happens to be economically dominant at the time of the classification.

Shotgunning anybody in this room would be the moral equivalent of killing a car, a vacuum cleaner, a Barbie doll. Erasing a computer disk. Burning a Book. Probably that goes for killing anybody in the world. We're all such products.

you're a product just as much. a product of a product. the people who design cars, they're products, your teachers, products. the minister in your church, another product.

Sen de en az bir araba kadar ürünsün. Bir ürünün, ürününün, ürünü. Arabalar? dizayn eden adamlar da birer ürün. Senin ailen bir ürün. Onlar?n ailesi de birer üründü. ÖÄŸretmenlerin, ürün. Kilisedeki papaz, baÅŸka bir ürün.

Think about the animals used in product testing. Think about the monkeys shot into space. Without their death, their pain, without their sacrifice, we would have nothing.

The thing about being cloned from all those shampoo commercials, well, that goes for me and Brandy Alexander, too. Shotgunning anybody in this room would be the moral equivalent of killing a car, a vacuum cleaner, a Barbie doll. Erasing a computer disk. Burning a book. Probably that goes for killing anybody in the world. We're all such products.

New products succeed not because of the features and functionality they offer but because of the experiences they enable. If

Watching how customers actually use a product provides much more reliable information than can be gleaned from a verbal interview or a focus group.

When we buy a product, we essentially "hire" something to get a job done. If it does the job well, when we are confronted with the same job, we hire that same product again. And if the product does a crummy job, we "fire" it and look around for something else we might hire to solve the problem.

hedonic regression analysis expresses the total price of a product as the sum of individual so-called shadow prices (some positive, others negative) that the market places on each of the product's characteristics

railroads fell into the trap of letting the product define the market they were in, rather than the job customers were hiring them to do. They

Much of the ability to create and maintain valuable brands, as a consequence, has migrated away from the product and to the channel because, for the present, it is the channel that addresses the piece of added value that is not yet good enough.

Excuse me. Can you help me understand what job you are trying to do with that milkshake?" When they'd struggle to answer this question, we'd help them by asking, "Well, think about the last time you were in this same situation, needing to get the same job done—but you didn't come here to hire that milkshake. What did you hire?" The answers were enlightening:

Every successful product or service, either explicitly or implicitly, was structured around a job to be done. Addressing a job is the causal mechanism behind a purchase. If someone develops a product that is interesting, but which doesn't intuitively map in customers' minds on a job that they are trying to do, that product will struggle to succeed—unless the product is adapted and repositioned on an important job.

A product becomes a commodity within a specific market segment when the repeated changes in the basis of competition, as described above, completely play themselves out, that is, when market needs on each attribute or dimension of performance have been fully satisfied by more than one available product. The

A new-market disruption is an innovation that enables a larger population of people who previously lacked the money or skill now to begin buying and using a product and doing the job for themselves.

When a measurable trajectory of improvement has been established, determining whether a new technology is likely to improve a product's performance relative to earlier products is an unambiguous question.

Because an organization's structure and how its groups work together may have been established to facilitate the design of its dominant product, the direction of causality may ultimately reverse itself: The organization's structure and the way its groups learn to work together can then affect the way it can and cannot design new products. CAPABILITIES

the job to be done." The insight behind this way of thinking is that what causes us to buy a product or service is that we actually hire products to do jobs for us.

Every successful product or service, either explicitly or implicitly, was structured around a job to be done. Addressing a job is the causal mechanism behind a purchase. If someone develops a product that is interesting, but which doesn't intuitively map in customers' minds on a job that they are trying to do, that product will struggle to succeed

When the performance of two or more competing products has improved beyond what the market demands, customers can no longer base their choice upon which is the higher performing product.