Quotes About Product

His management mantra was "Focus." He eliminated excess product lines and cut extraneous features in the new operating system software that Apple was developing

So that's our approach. Very simple, and we're really shooting for Museum of Modern Art quality. The way we're running the company, the product design, the advertising, it all comes down to this: Let's make it simple. Really simple.

The senior executive at the meeting was impressed, and seemed torn, but he finally said it was not something that HP could develop. It was a hobbyist product, at least for now, and didn't fit into the company's high-quality market segments.

Case applied the two lessons he had learned at Procter & Gamble: make a product simple and launch it with free samples.

as to the current or future directions of Apple's product designs, nor do other design firms we might deal with, so it is possible to inadvertently design similar looking products. It is in both Apple's and NeXT's best interest to rely on Hartmut

I have my own theory about why decline happens at companies like IBM or Microsoft. The company does a great job, innovates and becomes a monopoly or close to it in some field, and then the quality of the product becomes less important.

something that could be mass-marketed to consumers. The Cube ended up not serving

Asked if he wanted to do market research, he said, "No, because customers don't know what they want until we've shown them.

His product comes with an interesting feature called incompatibility," Gates told the Washington Post. "It doesn't run any of the existing software. It's a super-nice computer. I don't think if I went out to design an incompatible computer I would have done as well as he did.

Steve created the only lifestyle brand in the tech industry," Larry Ellison said. "There are cars people are proud to have—Porsche, Ferrari, Prius—because what I drive says something about me. People feel the same way about an Apple product.

Su obsesión es la pasión por el producto, la pasión por la perfección del producto

the future is a product, and you only get to vote with your money now

In a lot of movies, especially big studio ones, they're not constructed in any other way than to get people to like them and then tell their friends. It's a product.

If love were a product, the queue at the faulty goods desk would stretch right round the universe and back. It doesn't work properly. The seams come apart and it's full of powdered glass.

It is not how long you work at some task that determines what you'll receive for it in exchange. It is the value someone else places upon the product or service that determines what it is worth in exchange. Your "costs" are not important to the other person. He only cares about the value of the product to himself. What he'll pay to get your service is based solely on the value he places upon the object

It is not how long you work at some task that determines what you'll receive for it in exchange. It is the value someone else places upon the product or service that determines what it is worth in exchange.

I was asked to do a test commercial shoot for an Apple product which didn't mean much to me at the time. Some music player that holds all your songs. Sounded cool to me and I never gave up an opportunity to work, especially with the possibility of it turning into a national commercial. Coolest job I did in that time.

Gross profit margin demonstrates competitive advantage: it is the purest expression of customer valuation of a product, clearly implying the premium buyers assign to a seller for having fashioned raw materials into a finished item and branding it.

The truth beyond the fetish's glimmering mirage is the relationship of laborer to product; it is the social account of how that object came to be. In this view every commodity, beneath the mantle of its pricetag, is a hieroglyph ripe for deciphering, a riddle whose solution lies in the story of the worker who made it and the conditions under which it was made.

Marketing, after all, is really theater," Sculley wrote. "It's like staging a performance. The way to motivate people is to get them interested in your product, to entertain them, and to turn your product into an incredibly important event.

The iPhone When we are at these early stages in design . . . often we'll talk about the story for the product—we're talking about perception. We're talking about how you feel about the product, not in a physical sense, but in a perceptual sense. —JONY IVE

We have something really exciting for you today," said Steve Jobs on October, 23, 2001, at a special press event on Apple's campus. Jobs had asked only a few dozen journalists to a product unveiling.

In an era of rapid change, Ive understood that style has a corrosive effect on design, making a product seem old before its time. By avoiding style, he found that his designs could not only achieve greater longevity, he could focus instead on the kind of authenticity in his work that all designers aspire to, but rarely achieve.

The iMac was also Jony's coming-out party, the first product that gained him public attention.