Quotes About Promotion

The marketability, the success of a book, ultimately rests with whether or not people will find the concept/characters/title/cover appealing.

I'll sell a million pay-per-views if you're smart enough to market me the right way.

There are a lot of people who are trying hard to sell themselves as Russian vodkas.

Sales may lead to advertising as much as advertising leads to sales.

Upfronts are all about ad sales.

My background is that I've spent a lot of time marketing entertainment. One of the old saws in package goods is you can take something that is popular and you can make it more popular. But if you take something less popular, you can't automatically market it into the same success as something that's already popular.

Football is a product, and you can package it anyway you want to.

If you create something, whether it's a painting or a company, I think if you care about it, you have some obligation to go out and tell people about it.

As natural as it is for a parent to talk about their child, it is for me to talk about my product.

I'm better than P. T. Barnum and Colonel Parker put together.

I used to put flyers on cars in parking lots, anything to get people to come to my shows. I was always having to think outside the box, and even to this day, I still try and come up with creative ways to market my shows.

I think people forget that to be on the A list you first had to go through the original graded Parliamentary Selection Board. I did that and then like everyone else had the further interviews to get onto the A list.

During an election, it's like they're doing my job: they're going around banging the drum for their party and selling their movie. You know, it's the same thing.

I'd be at these different clubs passing out my business cards and fliers. Then the club would end, the light would come on and all my business cards would be on the floor.

The only reason I made a commercial for American Express was to pay off my American Express Bill" - Peter Ustinov, 1921-2004

Never promote someone who hasn't made some bad mistakes, because if you do, you are promoting someone who has never done anything.

This is my first opportunity to visit this part of North Africa, so I am going to be able to go back home and talk about this beautiful country and encourage Americans to travel here.

My first flight was to Majorca as a 17-year-old and I went to Seattle to visit a friend after that. But the first time I really ventured out abroad to Canada and Japan as well as to Europe, to France, Spain, Italy, Germany and the Netherlands, was to promote my first album.

Paris certainly needs to promote itself. Although still the most visited city in the world, it has fallen behind London and Berlin in terms of cool.

I was promoted associate professor in early 1970 and full professor in October of the same year. I spent the two spring semesters of 1972 and 1974 as visiting professor at Harvard University, giving lectures and directing a research project.

We used to get published a lot. And there was this vodka advertisement... it embarrassed me a lot afterwards.

Efforts to promote financial stability through adjustments in interest rates would increase the volatility of inflation and employment. As a result, I believe a macro-prudential approach to supervision and regulation needs to play the primary role.

I think it's a fallacy to say that a good book sells itself. It doesn't happen. I'm a voracious reader and I can give you a long list of books which should have been best sellers but they aren't. How can you buy a book if you haven't heard of it?

Creative things have to sell to get acknowledged as such.