Quotes About Business

In the modern world of business, it is useless to be a creative, original thinker unless you can also sell what you create.

The day after a new business presentation, send the prospect a three-page letter summarizing the reasons why he should pick your agency. This will help him make the right decision. If

The easiest way to get new clients is to do good advertising. During one period of seven years, we never failed to win an account for which we competed, and all I did was to show the campaigns we had created.

I was infinitely more useful to my clients when I wrote copy than when I was Chairman of the Board.

Sales are a function of product-value and advertising. Promotions cannot produce more than a temporary kink in the sales curve.

However able they may be, ambitious people won't stay in outfits which practice nepotism. This is one mistake I did not make; my son is in the real estate business, secure in the knowledge that he owes nothing of his success to his father. Think

It is usually assumed that marketers use scientific methods to determine the price of their products. Nothing could be further from the truth. In almost every case, the process of decision is one of guesswork.

In my Confessions, I told how I started by making a list of the clients I most wanted – General Foods, Lever Brothers, Bristol Myers, Campbell Soup Company and Shell. It took time, but in due course I got them all, plus American Express, Sears Roebuck, IBM, Morgan Guaranty, Merrill Lynch and a few others, including

Rosser Reeves: 'Do you want fine writing? Do you want masterpieces? Or do you want to see the goddamned sales curve start moving up?

The day after a new business presentation, send the prospect a three-page letter summarizing the reasons why he should pick your agency. This will help him make the right decision.

The creative process requires more than reason. Most original thinking isn't even verbal. It requires 'a groping experimentation with ideas, governed by intuitive hunches and inspired by the unconscious.' The majority of business men are incapable of original thinking because they are unable to escape from the tyranny of reason. Their imaginations are blocked.

He said that more businesses die from indigestion than starvation. I have observed the truth of that advice many times since then.

Il marketing è troppo importante per essere lasciato al dipartimento marketing.

stockholders;

In the early 1980s, Graham worked hard to turn the Repository into a respectable business, rather than a ludicrous one: Graham's wife didn't like keeping the sperm at the Escondido estate. Not only had the house been picketed, but a Japanese trespasser had once made a run at the sperm, only to be nipped by a family dog.

Nothing contributes so much to the prosperity and happiness of a country as high profits.

There is no way of keeping profits up but by keeping wages down.

The heart of any psychological work is addressing, processing, resolving, and integrating the issue at hand. These words form the acronym APRI, which in Italian means "you open." As we understand this central and necessary four-part plan to complete our unfinished business, transference may not have to kick in so fiercely anymore.

Success in business requires training and discipline and hard work. But if you're not frightened by these things, the opportunities are just as great today as they ever were.

Not to get too technical for laypeople not involved in the shit removal business who

Bribery quickly became an integral part of the Russian way of doing business, and the expense of buying a government official was considered the most important part of a new enterprise's starting capital.

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You can set up a new business venture in Hong Kong and you don't have to constantly check back on what your invested capital is doing.

Investing is "the act of committing money or capital to an endeavor (a business, project, real estate, etc.) with the expectation of obtaining an additional income or profit. Investing can also include the amount of time you put into the study of a prospective company, especially since time is money." I