Quotes About Peretti

I'm trying to move a little more toward literary fiction while still retaining a popular feel.

If you're going to read a Peretti book, you're going to get a message. But the book is a pretty good read.

Mintzberg's emergent strategy, Peretti's mullet strategy, crowdsourcing, and field experiments—are really just variations on the same general theme of "measuring and reacting.

It gives you a real respect for the truth when you have to help clean up lives that have been based on a lie. Think about it.