Quotes About Jony Ive

The iPhone When we are at these early stages in design . . . often we'll talk about the story for the product—we're talking about perception. We're talking about how you feel about the product, not in a physical sense, but in a perceptual sense. —JONY IVE

Estaba ampliamente aceptado que, después de Jobs, la persona más visionaria de Apple no era Cook, sino Jony Ive, el jefe de diseño.

The iMac was also Jony's coming-out party, the first product that gained him public attention.