Quotes About Change

Where there is an absence of story, or perhaps a bad story, a good storyteller walks in and changes reality. He doesn't critique the existing story, or lament about his boredom, like a critic. He just tells something different and invites other people into the new story he is telling.

You become like the people you interact with. And if your friends are living boring stories, you probably will too.

4.  Collect and Tell Stories of Transformation.

Every human being is on a transformational journey.

Marketing has changed. Businesses that invite their customers into a heroic story grow. Businesses that don't are forgotten.

What you were really waiting for was for something to challenge the protagonist.

What problem do you solve for customers? What will your customer's life look like if they buy your product? What consequences does your product help customers avoid?

once you know what it takes to live a better story, you don't have a choice.

Simply turning our focus to the customer and offering them a heroic role in a meaningful story is enough to radically change the way we talk about, and even do, business.

It's the crossing of that distance that makes the story work.

IF THE POINT of life is the same as the point of a story, the point of life is character transformation.

His conclusion was that the human body displayed physical evidence that we are not the same person we were when we were kids, or even a season before. He said we think we are the same person, but we aren't. "People get stuck, thinking they are one kind of person, but they aren't.

And I found myself wanting even better stories. And that's the thing you'll realize when you organize your life into the structure of story.

The point of a story is the character arc, the change.

The separation of truth from reason is a dangerous game. I think ideas have to sink very deeply into a person's soul, into their being, before they can effect change.

in certain situations, people are two to three times more motivated to make a change to avoid a loss than they are to achieve a gain.2

You don't realize your story is changing you until you look back.

I could be judging unfairly, but all the people I've met who've really changed from unhealthy to healthy have a story, a story about hitting rock bottom, realizing what they were doing wrong, and radically changing the way they live so they don't repeat their mistakes. Characters only change when they live through a story.

1.  Downloadable Guide:

human beings do not make major life decisions unless something challenges them to do so.

want to keep my soul fertile for the changes, so things keep getting born in me, so things keep dying when it is time for things to die. I want to keep walking away from the person I was a moment ago, because a mind was made to figure things out, not to read the same page recurrently.

Change only comes when we face the difficulty of reality head-on. Fantasy changes nothing, which is why, once we're done fantasizing, it feels like a bankrupt story.

What else changes a person but the living of a story? And what is a story but the wanting for something difficult and the willingness to work for it?

You put your characters through hell. You put them through hell. That's the only way we change.