Quotes About Adaptation

People don't invent things on the Internet. They simply expand on an idea that already exists.

Once again, the greatest innovation would come not from the people who created the breakthroughs but from the people who applied them usefully.

freedom from programs that steal your private data. Freedom from programs that trash your battery. Freedom from porn. Yep, freedom. The times they are a changin', and some traditional PC folks feel like their world is slipping away. It is.

The mark of an innovative company is not only that it comes up with new ideas first, but also that it knows how to leapfrog when it finds itself behind.

So I asked him to go on the night shift. It was a way

In other words, the future might belong to people who can best partner and collaborate with computers.

They kept evolving, moving, refining their art. That's what I've always tried to do—keep moving. Otherwise, as Dylan says, if you're not busy being born, you're busy dying.

the greatest innovation would come not from the people who created the breakthroughs but from the people who applied them usefully.

way that reduced the role of direct sales to universities.

For a scientist, altering your doctrines when the facts change is not a sign of weakness.

Physicists are not used to trimming or compromising their equations in order to get them accepted. Which is why they do not make good politicians. At

markets rather than merely chasing old ones.

Evite los compartimentos estancos.

I can't see any reason that anyone would want a computer of his own," DEC president Ken Olsen declared at a May 1974 meeting

Computer innovators, like other pioneers, can find themselves left behind if they get stuck in their ways.

focused, yet he dazzled and baffled colleagues by suddenly changing his mind when he realized he needed to think different.

Jobs also decided to eliminate the cursor arrow keys on the Macintosh keyboard. The only way to move the cursor was to use the mouse. It was a way of forcing old-fashioned users to adapt to point-and-click navigation, even if they didn't want to. Unlike other product developers, Jobs did not believe the customer was always right; if they wanted to resist using a mouse, they were wrong.

Like many companies, Sony worried about cannibalization. If it built a music player and service that made it easy for people to share digital songs, that might hurt sales of its record division. One of Jobs's business rules was to never be afraid of cannibalizing yourself. "If you don't cannibalize yourself, someone else will," he said. So even though an iPhone might cannibalize sales of an iPod, or an iPad might cannibalize sales of a laptop, that did not deter him.

Jobs's ambition was to build a company that would endure, and he asked Markkula what the formula for that would be. Markkula replied that lasting companies know how to reinvent themselves. Hewlett-Packard had done that repeatedly; it started as an instrument company, then became a calculator company, then a computer company.

Won't Work." Apple's former chief financial officer

Paul e Clara Jobs eram pais amorosos e estavam dispostos a adaptar suas vidas à situação de ter um filho que era muito inteligente — e também teimoso. Eles se esforçariam muito para servi-lo, tratá-lo como alguém especial.

in a way that Sony, which had all the assets and heritage, never could accomplish.

It was as if something in the animal's body and in its brain had been engineered to work together instantly rather than being learned.

We had to learn their vocabularies in order to be able to run their problems. I could switch my vocabulary and speak highly technical for the programmers, and then tell the same things to the managers a few hours later but with a totally different vocabulary." Innovation requires articulation.