Quotes About Growth

Stage 2: Enlightenment

Question 1: What Do You Offer?

What is your product or service?         ââ'¬Â¢  Lawn care         ââ'¬Â¢  Coaching         ââ'¬Â¢  Copywriting         ââ'¬Â¢  Clothing         ââ'¬Â¢  Haircuts and color

always remember, people want to be taken somewhere.

1.  Talk about a problem.        2.  Describe a product you offer that solves this problem.        3.  Describe what life can look like for the reader

You put something on the page," he said. "Your life is a blank page. You write on it.

he did believe we were designed to search for and find something. And he wondered out loud if the point wasn't the search but the transformation the search creates.

we think we are the same person, but we aren't. "People get stuck, thinking they are one kind of person, but they aren't.

People love movies about characters who transform, and they love businesses that help them experience transformation themselves.

When a story demands transformation, you are much more likely to transform.

I found myself wanting even better stories. And that's the thing you'll realize when you organize your life into the structure of story. You'll get a taste for one story and then want another, and then another, and the stories will build until you're living a kind of epic of risk and reward, and the whole thing will be molding you into the actual character whose roles you've been playing.

Quienes se dan cuenta de que la historia épica de la vida, en realidad, no trata de ellos mismos sino de quienes les rodean, acaban ganando.

2.    Use your name in the solution.

What are the five (almost free) things you can do to grow your business? Here they are:

You can see the arc of the questions naturally yields a transformation story.

The point is that people are drawn to transformation. When they see transformation in others, they want it for themselves.

1.    A one-liner         2.    A website or landing page.         3.    A lead-generating PDF         4.    An email nurture campaign         5.    An email sales campaign

Transformation is natural. None of us look the same as we did when we were babies, and when we are old, we'll look very different than we did when we were middle aged. Things that are healthy and alive change. The converse is also true: things that are dead do not change. A rock does not change because a rock is not alive.

Perhaps if we stop reducing the text to formulas for personal growth, we can read it as stories of imperfect humans having relations with a perfect God and come to understand the obvious message He is communicating to mankind.

If we really want our business to grow, we should position our products as the resolution to an external, internal, and philosophical problem and frame the "Buy Now" button as the action a customer must take to create closure in their story.

Finally, when I finished rambling, he said, "Don, all relationships are teleological." I asked him what the word teleological meant. "It means they're going somewhere," Al said. "All relationships are living and alive and moving and becoming something.

There was also no character arc. Change only comes when we face the difficulty of reality head-on. Fantasy changes nothing, which is why, once we're done fantasizing, it feels like a bankrupt story.

The point of a story is never about the ending, remember. It's about your character getting molded in the hard work of the middle.

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