Quotes About Persuasion

What you hear repeatedly you will eventually believe.

The 'Rule of Three' is simply getting the other guy to agree to the same thing three times in the same conversation, it's really hard to repeatedly lie or fake conviction.

It is true the orator may make a myriad replica of his own passion out of those who listen to him. But that does not prove he is right or they are not fools.

I remember when I was younger. Dad's agent came round, and I asked if she would represent me. She didn't represent children at the time, but I wouldn't let her leave the house until she agreed. I've always been quite headstrong.

News represents another form of advertising, not liberal propaganda.

There's a very big gulf between the black civil rights leadership in America and the black middle class in America. The black middle class are conservative. Many of those minorities can be persuaded to be members of the Republican Party.

The Republicans are, 'the party of the rich,' my mom said, 'We're poor, so we're Democrats.' That convinced me. I had no wish to remain poor, so I became a Republican at the age of 12.

My first husband would never make up his mind in less than five years, so I used to get him to think that whatever course of action needed to be taken was his idea. Then he'd go right ahead.

Hypnosis is just suggestibility; you see it in certain people.

Force may make hypocrites, but it can never make converts.

How do you say no when a little kid is asking you for ice cream? I know I can't say no to it myself.

The left is really good at selling bad ideas and the right is really bad at selling good ideas.

That's the power of the good con artist: the ability to identify your deepest need and exploit it. It's not about honesty or greed; we are all suckers for belief.

I thought if I could create a convincing cat I could say and do anything I wanted on the human condition.

I went through the process of trying to convince myself I was not ill.

The force of the advertising word and image dwarfs the power of other literature in the 20th century.

People's imaginations are sort of there for the taking, I guess. If you tell the story right, you're going to hook them.

What is said by the person holding a megaphone inciting a crowd, or what is said by someone who incites a rumour? And what is the difference between that person and me, sitting in my room imagining something, telling a story?

I have been asked what would I ban immediately if I could. Advertising.

Because the speech is an argument, and a great speech makes an argument well, the act of making that argument is a really important part of how the policy process coalesces and solidifies both for the candidate and also the people serving that candidate.

I can try to convince somebody else of my beliefs, but I should not be imposing.

You have to make an audience feel like they can - and want to - change something about what they are watching. And that might be the thing that galvanises them in the end, that makes them come out of themselves and say, 'No! Don't do that!'

Selling is helping people to do what they're already inclined to do.

You need to talk like your boss and copy their actions. Like, if they cross their legs, you do the same. If people think you're like them, you're more inclined to get what you want out of them.