Quotes About Persuasion

Image-making as global policy—not world conquest, but victory in the battle "to win the people's minds"—is indeed something new in the huge arsenal of human

Image-making as global policy—not world conquest, but victory in the battle "to win the people's minds"—is indeed something new in the huge arsenal of human follies recorded in history.

Massa's worden niet overtuigd door feiten, zelfs niet door verzonnen feiten, maar uitsluitend door de consistentie van het systeem waarvan ze menen deel uit te maken. Herhaling - waarvan het belang enigszins overschat wordt, om dat men meestal gelooft dat de massa's weinig of niet in staat zijn om te snappen en te onthouden - is alleen belangrijk omdat ze de maa's overtuigt van de consistentie van de tijd.

Le mensonge est plus fort que la vérité, car il comble l'attente.

I have learned that human beings are all about incentives

If I go all out in the smooth department," Myron said, "women all over the tri-state area begin to disrobe. I need to harness the power.

In the time it takes to heat a TV dinner, Clinton had convinced me that he was the smartest person in the room and that I was the center of his attention. In the next 25 years, I would see countless others fall just as quickly to the Clinton Touch.

You've gotta really touch people to move them to buy your records.

I would do a Byrds tour or a Byrds record in a minute. I miss that band now. I've tried to convince Roger over and over to do it, but he's not interested. Music isn't something you can legislate into being.

Marketing is fundamental to what makes us human. Marketing is not solely about selling chewing gum, cars, cellphones, and tourist packages. Everything in life involves the process of marketing something to someone.

The reality is that people need to be coaxed toward a musical. They need to understand why it's a musical.

I would make my mom buy me the toy doctor kit.

To get fruits from the tree branches, shake them with hands; to get fruits from men, shake them with clever ideas!

A half truth, like half a brick, is always more forcible as an argument than a whole one. It carries better.

Trust is the conduit for influence; it's the medium through which ideas travel.

Martin Bashir persuaded me to trust him, that his would be an honest and fair portrayal of my life and told me that he was the man that turned Dianas life around.

You can't trust reason. We threw it out of the ad profession long ago and have never missed it.

A piece of writing has to seduce the reader; it has to suspend disbelief and earn the reader's trust.

Persuasion occurs when trust and confidence meet belief, risk tolerance, and safety.

Trust in your own beliefs or succumb to the influence of others'.

Trust me, I'm telling you stories.

If you tell a lie long enough, it becomes the truth.

If you repeat a lie often enough it becomes accepted as truth.

Tell a lie loud enough and long enough and people will believe it.