Quotes About Persuasion

You're never going to persuade a meat-eater to become a vegetarian on taste grounds. They're completely different. One is a cleaner, fresher taste: it hasn't got that bass-note beefiness.

I turned vegetarian because my wife was one, and wanted me to convert.

The media can be a really strong vehicle.

The Tube is a vehicle for selling things, not for exploring ideas.

It's very easy to do a fundraiser and spend a lot of money on food and venue and not raise any money. You really do need to twist people's arms into giving, even if they support you.

How do you deal with a criminal that will not listen to what you have to say and who continues his policy of violence? Some say you continue to talk and let him tire himself out. But nearly 40 years after the institution of apartheid, is there anyone who still believes that verbal persuasion will work?

I know that if enough people shout a falsehood, people start to think it's true and a lot of people don't do independent verification of everything they hear.

I was taken in by what might be called the Hard Times version of the Communists' advertising or recruiting technique.

Let others do your work for you. Use quotes, anecdotes, information from other authorities; let them carry your message across. —Vladimir Nabokov

She said it through a mouthful of pizza and still made it sound as if she was explaining shoelaces to someone with brain damage.

I could have told her that I was quite convinced, and that she would be, too, if she talked to Samantha for five minutes. But when Deborah makes up her mind, it takes a written order from the police commissioner to change it, and I didn't think there was one in the works.

Winston Churchill had once told him, "An important speech should take an hour to write for every minute it took to deliver, while at the same time, dear boy, you must leave your audience convinced it was off the cuff.

Winston Churchill had once told him, "An important speech should take an hour to write for every minute it took to deliver, while at the same time, dear boy, you must leave your audience convinced it was off the cuff." That was the difference between a mere speaker and an orator, Churchill had suggested.

If that guy had defended Pontius Pilate, he would have convinced the jury that he was simply assisting a young carpenter who wanted to buy some nails for a cross he was working on.

Customers who want your product are better targets than customers who need your product. (Customers who need your product may not know it. They must be educated, persuaded. This takes time and money.

Condoleezza Rice is right: people will join your side if you have power and are willing to use it, not just because they are afraid of your hurting them but also because they want to be close to your power and success.

Say, 'Thank you, Phin.' " "Oh, please." "Say, Thank youvery much, Phin. " "I don't think so." "Say, 'You are a great lover, Phin.' " "I'm out of here.

Have you talked to North? he said. Yes, she said. I asked him to get us cable. I wish you weren't talking to him. I'd talk to Satan to get cable, Andie said.

The more the other party thinks he's having his way, the easier always to get your own.

Advertising expresses a power relationship . . . One person, the advertiser, invades; millions absorb. And to what end? So that people will buy something! A deep, profound and disturbing act by the few against the many for a trivial purpose.

Being funny is one of the ultimate weapons a person can have in human society.

Make them want to give you the thing you're taking.

Os hospitais tentam vender centros de parto, os infantários vendem amor, as escolas vendem sucesso... os vendedores de carros promovem o luxo, os conselheiros a autoestima, as massagistas oferecem finais felizes, os cemitérios anunciam o repouso eterno... É interminável, esta febre de vender, promover, exaltar - constante, esgotante, e implacável como a morte.

It's one thing to know what people want. It's another to CREATE that want in them. To BUILD that desire.