Quotes About Persuasion

Advertising departments, as you know, are crawling with people whose frontal lobes are so underdeveloped that if you flatter them a bit they'll swear shit is platinum.

I can compel no man to agree with my opinions, but at least I can compel him to have an opinion.

Compel a person to an opinion, a conviction, a belief - in all eternity, that I cannot do. But one thing I can do: I can compel him to become aware.

His grandmother had said to him once, smiling slightly, that if you compelled people to behave as if they believed something eventually all but the strongest-willed really did start to believe it, because it was easier on their pride than admitting every moment in the privacy of their soul that they were pretending.

Human beings have a remarkable talent for persuading themselves of the authenticity and nobility of aspects of themselves which are in fact expedient, spurious, base.

True is such a twentieth-century concept. The question is, can I get you to believe it, can I get it repeated enough times to make it as good as true.

Here's a great lie, thinks the Grandee of Jahilia drifting into sleep: the pen is mightier than the sword.

Certain beliefs place their adherents beyond the reach of every peaceful means of persuasion, while inspiring them to commit acts of extraordinary violence against others. There is, in fact, no talking to some people. If they cannot be captured, and they often cannot, otherwise tolerant people may be justified in killing them in self-defense.

Certain beliefs place their adherents beyond the reach of every peaceful means of persuasion, while inspiring them to commit acts of extraordinary violence against others.

Sports executives are great at convincing themselves whatever they believe is right and simply has to be.

Hitler's strength as a leader is that he almost always works through the power of his persuasion; rarely does he command.

Even the most powerful human being has a limited sphere of strength. Draw him outside of that sphere and into your own, and his strength will dissipate.

Let us face it: in the world today, money and economic strength remain more powerful arguments than the number of people you represent.

It is not propaganda's task to be intelligent, its task is to lead to success.

The secret of successful managing is to keep the five guys who hate you away from the four guys who haven't made up their minds.

The more facts you tell, the more you sell. An advertisement's chance for success invariably increases as the number of pertinent merchandise facts included in the advertisement increases.

Men who have changed the world never achieved their success by winning the chief citizens to their side, but always by stirring the masses.

It is arguable that the success of business propaganda in persuading us, for so long, that we are free from propaganda is one of the most significant propaganda achievements of the twentieth century.

It is simplicity that makes the uneducated more effective than the educated when addressing popular audiences.

Presuasion is what you say immediately before you deliver your message that leverages your success tremendously.

Each close you use should be an educational process by which you are able to raise the value in the prospect's mind.

Knowing things halfway is a greater success than knowing things completely: it takes things to be simpler than they really are andso makes its opinions more easily understandable and persuasive.

The measure of a master is his success in bringing all men around to his opinion twenty years later.

Leadership is influence. To the extent we influence others, we lead them.