Quotes About Insight

Basically, it means that when searching for the reason, even after you have found one, do not stop: ask why that was the case. And then ask why again. Keep asking until you have uncovered the true underlying causes. Does

It is amazing how often people solve the problem before them without bothering to question it.

Engineers and businesspeople are trained to solve problems. Designers are trained to discover the real problems. A brilliant solution to the wrong problem can be worse than no solution at all: solve the correct problem.

art is a meditation upon external reality rather than a representation of external reality

My criticism was that you never understood the larger picture, said the Dead Father. Young men never understand the larger picture. -I don't suggest I understand it now. I do understand the frame. The limits. -Of course the frame is easier to understand. -Older people tend to overlook the frame, even when they are looking right at it, said Thomas. They don't like to think about it.

I ask and I ask and I ask, until I begin to get a gut feeling about something. And that's when I make a decision.

Beautiful writing is more than pretty prose. It creates resonance in readers' minds with parallels, reversals, and symbols. It conjures a story world that is unique, highly detailed, and brought alive by the characters that dwell there. It offers moments of breath-catching surprise, heart-gripping insight, revelation, and self-understanding. It engages the reader's mind with an urgent point, which we might call theme.

The most useful question is not how can I get across what characters are going through? The better question is how can I get readers to go on emotional journeys of their own?

Truth grew in my mind like a fungus, and though I tried to sleep it out, there was no resisting the epiphanies.

I was starting to believe I was a character in a greater story, which is why the elements of story made sense in the first place.

You can't memorize poetry and stay a fake. Sooner or later, you start to understand what these poets are saying, and it makes you feel life has something quite special, with certain layers of meaning to it.

It is always the simple things that change our lives. And these things never happen when you are looking for them to happen.

Advertisers personify the problems their customers face in order to capture their imagination and give their frustrations a focal point.

Stage 2: Enlightenment

Great testimonials give future customers the gift of going second.

In this section of your website, you're going to clearly express empathy and demonstrate authority (or competency).

Your Marketing Should Enlighten Customers

After reading this paragraph, they suddenly know what's been troubling them, how to overcome whatever has been troubling them, and what steps they need to take to move forward. Their world, as it relates to your product and service, now makes sense.

YOU DON'T KNOW a story is happening to you when you're in it.

Sometimes understanding other people's problems is the key to finding opportunities.

A hunch is a deduction your subconscious has made from evidence you don't yet know you have.

As he started down towards his office, Brunetti thought about how taking a look at one's unconscious motives and prejudices was like walking barefoot through cloudy water: you never knew whether you were going to step on something disgusting or bang your toe into a rock.

He smiled at the brilliance of his perception, and Brunetti, too, smiled, delighted to hear it.

Brunetti didn't like knowing that she was right.