Quotes About Insight

wisdom ain't seeing what's in your face, but recognizing what's about to come!

The dead bodies were so visible that almost no one could see what had happened to them.

One problem with the discipline of marketing is that everyone knows enough about it to make suggestions, but most don't know enough to offer good advice.

He could appreciate the value in something, even if he ultimately rejected that something—and could see the errors and flaws in something, even if he ultimately accepted that something.

Ralph Waldo Emerson said that "the invariable mark of wisdom is to see the miraculous in the common." And George Bernard Shaw said, "If we could see the miracle of a single flower clearly, our whole life would change." Still

What made Wilberforce one of the best speakers of his day is complex

Every culture and era flatters itself that we are finally seeing what previous eras and cultures could not see because of their own blinders and ideological lenses.

Wilberforce is having thoughts now that seem utterly strange and foreign.

The insula not only evaluates and integrates the emotional or motivational importance of these stimuli, it also coordinates external sensory information and our internal motivational states. This consciousness of bodily states is a measure of our emotional awareness of self, the feeling that "I am.

Customers don't know what they want. There's plenty of good psychology research that shows that people are not able to accurately predict how they would behave in the future. So asking them, 'Would you buy my product if it had these three features?' or 'How would you react if we changed our product this way?' is a waste of time. They don't know.

We must learn what customers really want, not what they say they want or what we think they should want.

As you consider building your own minimum viable product, let this simple rule suffice: remove any feature, process, or effort that does not contribute directly to the learning you seek.

You cannot be sure you really understand any part of any business problem unless you go and see for yourself firsthand. It is unacceptable to take anything for granted or to rely on the reports of others.

the Lean Startup is a new way of looking at the development of innovative new products that emphasizes fast iteration and customer insight, a huge vision, and great ambition, all at the same time.

Most of the time customers don't know what they want in advance.)

must learn what customers really want, not what they say they want or what we think they should want.

Build-Measure-Learn. The fundamental activity of a startup is to turn ideas into products, measure how customers respond, and then learn whether to pivot or persevere.

Departments too often spend their energy learning how to use data to get what they want rather than as genuine feedback to guide their future actions.

The goal of a startup is to figure out the right thing to build—the thing customers want and will pay for—as quickly as possible. In other words, the Lean Startup is a new way of looking at the development of innovative new products that emphasizes fast iteration and customer insight, a huge vision, and great ambition, all at the same time.

We are able to learn, we are innately creative, and we have a remarkable ability to see the signal in the noise.

Cuando vaya a crear su propio producto mínimo viable, siga esta simple regla: elimine cualquier elemento, proceso o esfuerzo que no contribuya directamente al aprendizaje que está buscando.

You can't take learning to the bank; you can't spend it or invest it. You cannot give it to customers and cannot return it to limited partners.

Validated learning

we figure out what we need to learn and then work backwards to see what product will work as an experiment to get that learning.