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Quotes About Word-of-mouth

Success of a film released through DTH depends on word-of-mouth publicity.
~ Rockline Venkatesh
Unfortunately, my system for tracking down funny female writers isn't methodical. It's mainly based on word-of-mouth, which can cast a limited net.
~ Nell Scovell
All companies that grow really big do so in only one way: people recommend the product or service to other people.
~ Sam Altman
Word-of-mouth marketing is the deliberate attempt to encourage and facilitate the transmission of such third-party communication.
~ George Silverman
Many studies have shown that a satisfied customer is likely to tell approximately three people about a product, whereas a dissatisfied customer is likely to tell approximately eleven people. This is often because the positive experiences are expected and soon forgotten, but the unresolved negatives get people angry and frustrated, provoking word of mouth.
~ George Silverman
Focused word of mouth from the right sources in the right sequence at the right level in the right form at the right pace is going to lead them through a very easy-to-make series of decisions, without wasting time, effort, and money.
~ George Silverman
While it may be true that the best advertising is word-of-mouth, never lose sight of the fact it also can be the worst advertising.
~ Jef I. Richards
Ultimately, the CCO is accountable for increasing the profitability of the firm's customers, as measured by metrics such as customer lifetime value (CLV) and customer equity as well as by intermediate indicators, such as word of mouth (or mouse). Customer
~ Harvard Business School Press
Traditional local advertising is not what retailers want. They want not just for you to see an ad - they want you to come into the store, to be a repeat customer and to spread the word.
~ Sam Altman
In the past, the accepted maxim was that every unhappy customer told ten friends. Now an unhappy customer can tell ten thousand "friends" through the Internet.
~ Fred Reichheld
Paying greater attention to an individual customer's needs fosters greater customer loyalty and can generate positive word-of-mouth marketing for the company.
~ Karl Moore
When we were younger and first starting out in Australia, we found that we sold more records by word of mouth because we were playing the bars, clubs, and small places and building a following. And as we got bigger, we still relied a lot on word of mouth.
~ Angus Young
The answer is we created buzz: that powerful, widespread phenomenon that can determine the future of individuals, companies, and movies alike. Buzz is the riddle every enterprising person is trying to solve. It's a grassroots, word-of-mouth force that can turn a low-budget flick into a multimillion-dollar blockbuster. You feel its energy in Internet chat rooms, at the gym, on the street, and all of it is stoked by a media hungry for the inside scoop. Buzz is marketing on steroids.
~ Keith Ferrazzi
Right from the first time we went to America in 1968, Led Zeppelin was a word-of-mouth thing. You can't really compare it to how it is today.
~ Jimmy Page
I want 100 percent of customers to like MyPillow and 100 percent of people to be taken care of. If you help someone, they tell two people, they tell 20 people, they tell 200 people, and the money takes care of itself.
~ Mike Lindell
It's still word of mouth that is going to make or break a show, and while critics can't help a show, they can hurt it.
~ Mitch Leigh
With Spotify, people don't get it until they try it. Then they tell their friends.
~ Daniel Ek
People hear about stuff from their friends or a magazine or a newspaper.
~ David Byrne
Given the high potential for free riding, an offering's reputation must be earned on day one, because brand building increasingly relies heavily on word-of-mouth recommendations spreading rapidly through our networked society.
~ W. Chan Kim
brand building increasingly relies heavily on word-of-mouth recommendations spreading rapidly through our networked society.
~ W. Chan Kim
What matters is not the size of the church or the slickness of the programming. What matters is that those who come find a ministry and relationships worthy of spontaneous word-of-mouth recommendations.
~ Larry Osborne
There is nothing like the way people feel after they've seen 'The Intouchables.' They feel amazing. The word of mouth on this film is incredible. It's intelligent-feeling good. You're not insulted by the low-browness or stupidity of some of the humor. It's so smart and terrific.
~ Harvey Weinstein
We don't need to take the world by storm. We just need to make our customers happy, and when we do that, the word spreads.
~ Glenn Kelman
it's often the tiny details that really thrill someone enough to make them tell all their friends about you.
~ Timothy Ferriss