Quotes About Focus group

It always cracks me up when program directors or music directors or companies will say, 'Well, we did research, and we interviewed 25 people in our focus group, and this is what they said.' And I'm like, 'I've talked to 25 people in two hours! I talk to 50, 60, 70 people a night! Five or six days a week!'

It occurred to me that soon I would need a scroll of butcher paper and a felt-tip pen to record the list of completely senseless things comprising my life. I would tape the scroll to the wall and conduct a focus group of one.

If you've got somebody in harm's way, you want the president being -- making advice, not -- be given advice by the military, and not making decisions based upon the latest Gallup poll or focus group.

I think Canadians are tired of politicians that are spun and scripted within an inch of their life, people who are too afraid of what a focus group might say about one comment or a political opponent might try to twist out of context, to actually say much of anything at all.

Watching how customers actually use a product provides much more reliable information than can be gleaned from a verbal interview or a focus group.