Quotes from Bhushan Kumar

The key is to identify and know what the audience wants and give it to them in the best package possible.

Yes, Luv Ranjan and I have a sequel in mind for 'De De Pyaar De.'

In 'Aashiqui' we have shown the couple is loyal and in love with each other and same thing we have shown in 'Aashiqui 2.'

The audience loved 'Aashiqui 2'. We are happy we could bring back the time of romance in Bollywood.

The director is the boss on the set. We don't take away anyone's creative freedom. There are many production houses which get into creative calls. I just give suggestions.

I have been wanting to join the digital world for some time now and engage with T-Series followers. What better than having a social media account where I can share, contribute and stay in touch with the world personally.

We are backing good content-driven films. The company has movies like 'Bharat,' 'Tanhaji: The Unsung Warrior,' 'De De Pyaar De,' and 'Bhuj: The Pride Of India.'

I personally get into the supervision of every song, from the lyrics to the artiste, I oversee everything before it goes out to the world.

If we get a good response to 'Bhootnath 2' and 'Creature,' we would surely go ahead and make the next part.

I've always worked towards creating platforms and partners along the way.

I was too possessive of my cars to take a girl in them. I only drove around with friends.

As 'Ready' did 100 crore-plus business, we will continue to dabble in film production in a big way.

We know what kind of music people want to listen and we are doing the same with films. We know what kind of stories people want to see. Earlier people had tagged us that T-Series only does musicals but now that label has gone away.

When I was making 'Marjaavan,' I was asked why are you making this dated film. But we have to offer films for all audience and not only class audience. As a studio I have to balance it out.

Interestingly, despite being based on a real encounter, 'Batla House' has a strong mass appeal to it too.

My father would make music keeping public tastes in mind. I have inherited this from him.

Apart from music, T-Series is also producing a couple of films. We'll never be a film factory though.

We are committed to making content driven films of all kinds and are proud to be jointly producing films with LUV Films.

My mother, in particular, has been very disturbed and scared since my father's death.

T-Series has invested heavily in monitoring technologies and is very aggressive in protecting its copyright.

We dabble in the regional market and have tapped into it with some amount of success. Be it Punjabi, Telugu, Tamil, Malayalam or even Bhojpuri music, we have explored all possibilities.

Signing my father's biopic inside a Shiv temple was surreal.

'Baby' has given us the confidence to continue backing progressive content.

The songs that are getting recreated by us or fellow industry friends are because these songs were gold in their time and needed to be heard even today. Remixing them is a way to make them popular to the youth of today who haven't heard them before.