Quotes from Denise Morrison

I talk to my parents a couple of times a week. I talk to my daughters every day.

Set ambitious goals and don't be afraid to declare and aim for them. You need to know where you want to go in order to get there. It is important to have a destination in mind.

Evolving our culture to operate and think differently is no small task. We are challenging our employees to be the best of both small and big companies - they should operate with the soul and spirit of a startup, while leveraging the scale, resources and capabilities of Campbell - with the goal of ultimately becoming the biggest small company.

The best companies will build culturally diverse leadership teams and workforces with divergent backgrounds, perspectives, and ideas.

It is not about finding a work-life balance, but, rather, it's about work-life integration. I've learned to integrate my work and life so that the two exist as harmoniously as possible and priorities can be set.

There are going to be priorities and multiple dimensions of your life, and how you integrate that is how you find happiness.

I learned marketing at my dinner table.

We've navigated a lot of change at Campbell's. The best thing for me to be able to do is to discuss that change with people.

When I was growing up, my father helped kindle my passion for innovation and technology. He was a high-ranking executive at AT&T and used our family dinner table as a focus group.

We are exploring creative models to pursue innovation outside the confines of our normal process, taking calculated risks and learning from them.

I'm from a generation of women that shattered the glass ceiling. We didn't wait for doors to open. The lesson I learned is that you need to open some doors for yourself in pursuit of career advancement.

Consumer preferences for food have changed... Changed radically. I call them seismic shifts.

For us, giving back is not an extracurricular activity.

The thing that I learned early on is you really need to set goals in your life, both short-term and long-term, just like you do in business. Having that long-term goal will enable you to have a plan on how to achieve it.

You embrace disruption. I think it's a good thing.

The path to diversity begins with supporting, mentoring, and sponsoring diverse women and men to become leaders and entrepreneurs.

Food is art and science. So, you take something out, you have to work with the recipe to make sure that you're providing delicious food with cleaner labels.

You can't become a CEO without working hard and delivering results, but that will only take you so far. Building and leveraging strong relationships with mentors and sponsors will take you the rest of the way.

My parents had job jars because my father would say, 'Kids today have too much time, too much money and no responsibility. You're going to have no time, no money and a lot of responsibility.'

Working with some outside consultants or people that really can bring you an external perspective or a benchmarking to identify opportunities is a really good way to work.

The things that worked for us in the past wasn't going to work the same way going forward.

Women often are so focused on getting their jobs done well that they forget that building relationships is a key part of being a leader - and increasingly so, the higher you go.

With the growth of both urbanization and globalization, consumers are becoming increasingly disconnected from their food.

I loved multi-tasking. I loved being involved in a lot of things. To me, the more complex the better, and so being a leader of a business to me was like, 'Wow, that's what I want to be.'