Quotes About Brand

Though it is very easy to do valuations, eyeballs and brand prominence surveys, you should never allow any of them to influence the balance sheet.

In order to create predictive algorithms, you need to have a training set. So, that training set is created through our quantitative surveys. Those surveys need to include either basic market research questions or basic political polling questions, which might be added to get your opinion on a brand or an issue or a candidate.

I think I am one of the smallest surviving brands.

With the House of Marley, over the years we've been trying to establish ourselves not just as a brand but a lifestyle movement. So it's been a challenge to get people to adapt to our new way of thinking. We're all about sustainability, the natural life, the eco life.

I don't believe that if you are going to build a long-term, sustainable brand that you can chop up every component part and expect everyone to have a perfect P&L.

Auto companies need to quickly separate the stuff that will be swallowed by commodity from the brand stuff.

The face of our sport is Dana White and out here in conservative New York, the way people think, bald-headed, tattoo'd, swearing people are just not a good representative of our brand and unfortunately people think that Dana White speaks for MMA, and they're confused.

I am so grateful that respected global swimwear brand Arena stepped up to support U.S. Paralympics as a supplier. They also sponsor me individually, as their first Paralympic swimmer.

What people don't realize is that Tinder built a brand on more than the experience of the swipe.

Once upon a time the 'GG' was a status symbol. It was the reason people were buying.

I like teams which repeat their style, clubs that are synonymous with one style.

The actual act of sitting out doesn't directly fight systemic racism. But it does highlight the reality that without black athletes, the NBA wouldn't be what it is today. The league has a responsibility to our communities in helping to empower us - just as we have made the NBA brand strong.

Our brand at Netflix is really focused on movies and TV shows.

He smacked his lips, tasting the fifth brand, and holding up the glass looked through the amber at the light. "This is a pleasant surprise, Archie. I would not have believed it. That of course is the advantage of being a pessimist; a pessimist gets nothing but pleasant surprises, an optimist nothing but unpleasant. So far, none of this is sewage.

Because the ice cream would be a coup d'état, in one fell swoop staking her social territory, plastering her brand across gossip sites, and launching the battleship of her marriage,

required the development of new kinds of plastics. (The seal material that eventually served at Oak Ridge came into its own after the war under the brand name Teflon.)

Remember, it is not the brand name that matters. It is that God's heart be made available and active on this earth.

A strong brand is the only thing that can tip the balance of power between distributors and a manufacturer back into the manufacturer's favor.

A personal brand is a perception or emotion, maintained by somebody other than you, that describes your outstanding qualities and influences that person's relationship with

Promise, large promise is the soul of an advertisement,' said Samuel Johnson.

If the consumer does not perceive any real benefits in the brand, then no amount of ingenious advertising and selling can save it.

Take whiskey. Why do some people chose Jack Daniel's, while others choose Grand Dad or Taylor? Have they tried all three and compared the taste? Don't make me laugh. The reality is that these three brands have different images which appeal to different kinds of people. It isn't the whiskey they choose, it's the image. The brand image is 90 per cent of what the distiller has to sell.

The ancient Romans would call the Ironman's brand appeal argumentum a fortiori, "argument from strength." Its logic goes like this: if something works the hard way, it's more likely to work the easy way. Advertisers favor the argument from strength. Years ago, Life cereal ran an ad with little Mikey the fussy eater. His two older brothers tested the cereal on him, figuring that if Mikey liked it, anybody would. And he liked it! An argumentum a fortiori cereal ad.

The great brandMade lightnings in the splendor of the moon,And flashing round and round, and whirled in an arch,Shot like a streamer of the northern morn,Seen where the moving isles of winter shockBy night, with noises of the northern sea,So flashed and fell the brand Excalibur.