Quotes About Strategy

Arsenal have been literally passed to death.

If you're up against a smart opponent, make him think himself to death.

But in this country it is necessary, now and then, to put one admiral to death in order to inspire the others to fight.

He would have died soon, but more painfully. Anyway, it was Urban Bloodshed Limitation. First rule: limit bloodshed by making sure that none of your own gets spilled.

The only thing that's been a worse flop than the organization of nonviolence has been the organization of violence.

Design is the art of planning, and it is the art of making things possible.

I am more afraid of our own mistakes than of our enemies' designs.

Design is a response to a specific problem. You are given a problem to solve, and then you let the problem itself tell you what your solution is.

Always presume that the enemy has dangerous designs and always be forehanded with the remedy. But do not let these calculations make your timid.

... with proper design, the features come cheaply. This approach is arduous, but continues to succeed.

We may need to solve problems not by removing the cause but by designing the way forward even if the cause remains in place.

No longer associated simply with objects and appearances, design is increasingly understood in a much wider sense as the human capacity to plan and produce desired outcomes.

On the value of blind shots to golf course design.

Define what the product will do before you design how the product will do it.

The most important job of an entrepreneur is to design the business before there is a business.

Don't explain why it works; explain how you use it.

In designing a lifestyle brand, you have to know more than just designing clothes.

How do you design the product in a way so that it sells itself?.

Set the troops to their tasks without imparting your designs.

Where you innovate, how you innovate, and what you innovate are design problems.

Play the game for more than you can afford to lose... only then will you learn the game.

We opened a design center in the South of England last year as part of our strategy for being close to our customers and developing innovative products for exciting new markets.

I try to keep the meetings small, especially when we're doing product design.

The challenge is to develop visions, strategies, design and innovation, not just for surviving but for thriving in this new globalising society.