Quotes About Desire

Until we've defined a specific desire and become known for helping people achieve it, we shouldn't add too many conflicting story gaps to our StoryBrand BrandScript.

Once we identify who our customer is, we have to ask ourselves what they want as it relates to our brand. The catalyst for any story is that the hero wants something. The rest of the story is a journey about discovering whether the hero will get what they want.

blob of a desire that is so vague, potential customers can't figure out why they need it in the first place.

Why are we so restless? Because ice cream is distracting but not fulfilling. Because alcohol offers a fabricated sense of peace. Because lust is not love.

The rule exists in story because it's a true thing about people. Humans are designed to seek comfort and order, and so if they have comfort and order, they tend to plant themselves, even if their comfort isn't all that comfortable. And even if they secretly want for something better.

Nothing is easy. But who wants nothing?

I'M TRYNA SEE DA WHOLE TIDDY SON

Creative interpretation of reality resulting from wishful thinking

I get it," he said. "I was supposed to give you your space. I didn't want to. So...I compromised. Only, you frustrate the hell out of me, and I'm all done with being frustrated. This is what I wanted to do. Pretty much from the moment we stopped doing it. You?" She was still reeling, from the kiss, and the declaration. "Me, yes. Uh, too. Me, too." "Good." Then he kissed her again.**

Sex, no matter how explosive and emotional, was just sex after all, at least until someone said or did something to make it more than that

Don't you have any desire for vengeance? he asked before he remembered that she wasn't Italian.

He dealt every day with people who believed they weren't happy and who further believed that by committing some crime—theft, murder, deceit, blackmail, even kidnapping—they would find the magic elixir that would transform the perceived misery of their lives into that most desired of states: happiness

Older people longed for the world not to change so there would be no cost to themselves.

if you put people on a diet, they start thinking about food. Or if you make someone stop smoking, all they think about is cigarettes. It seems logical enough to me that if you tell a person he can't have sex, he's going to be obsessive about the subject. Then to give him the power to tell other people how to run their sex lives, well, that's just asking for trouble. In a way, it's like having a blind person teach Art History, isn't it?

Brunetti's best friend had often said that he wanted death to take him just at the moment he laid his last lira down on a bar and said, 'Prosecco for everyone.

I'm glad I'm sitting down, Guido. You make my knees go all wobbly.

Then we must consider what an African would want to do with the money to

Revenge, that deformed child of justice, fed itself with blind desire, incapable of seeing what was ahead, caring nothing about means or method, about what it left destroyed in its wake.

After all, the appeal to stop being yourself, even for a little while, is very great.

And if beauty is terror," said Julian, "then what is desire? We think we have many desires, but in fact we have only one. What is it?" "To live," said Camilla. "To live forever," said Bunny, chin cupped in palm.

my head in the rainclouds, my heart in the sky.

We can't choose what we want and don't want and that's the hard lonely truth. Sometimes we want what we want even if we know it's going to kill us. We can't escape who we are.

I missed her so much I wanted to die: a hard, physical longing, like a craving for air underwater.

isn't the whole point of things—beautiful things—that they connect you to some larger beauty? Those first images that crack your heart wide open and you spend the rest of your life chasing, or trying to recapture, in one way or another?