Quotes from Richard Edelman

The pace of change in marketing and the marketplace continues to accelerate. Unicorn companies are challenging long-established brands, and categories are being re-imagined.

Gender parity in management is a necessity.

Great women, in partnership with great men, will continue to take us forward.

The inability or unwillingness of citizens to differentiate between fake and authentic news is undermining a fundamental assumption of democracy: the informed voter.

Edelman maintains a very conservative balance sheet. We do small acquisitions. This helps me sleep well at night.

In a world of dispersed authority, the battle for the truth will be won or lost with the employees.

The dominant advertising advantage of Clinton, with spending of 10 to 1 over Trump, reinforced the perception that she was trying to buy, rather than earn, votes.

I completely disagree with Arthur Brooks of the American Enterprise Institute on the need for dignity in the marketplace instead of the social safety net, but he is a very persuasive character.

People go to work at Wall Street firms to make a lot of money. They may not love what they are doing, but the punishing hours and travel are incredibly well-compensated. By contrast, the engineers at technology firms do believe that they can change how we all live.

The tech company needs to win in the war for talent. This means much greater focus on the employee, not simply as cog in the machine, but vital member of a programming team in a race against time and competitors. Wall Street is up-or-out, dog-eat-dog, survival of the fittest.

Trump has moved campaigns into a post-advertising era with a total reversal of spend from paid to earned media.

There's a lingering notion that elites continue to lead, and the masses will follow. This historic model of influence was predicated on the belief that elites have access to superior information and their interests are interconnected with those of the broader public.

We have got to be more comfortable experimenting with different models. So maybe a client just needs execution people or a lot of young people who are great with social media. We don't always have to give them the pyramidal structure of senior VP and account supervisor.

Companies need to be very active in formulating public policy - not as a substitute for government, but as a supplement.

Business has to stand up on behalf of its employees, on behalf of immigration, on behalf of its customers, and on behalf of supply chain-cum-globalization.

In 1997, my father appointed me CEO but acted as player-coach, keeping busy on long-term clients such as KFC and international travel brands.

The problems of the world, from immigration to populism to income inequality to sustainability to peacekeeping, require a well-functioning supranational body.

Even with flexible time off to vote, it's still difficult for our people to juggle work, polls, childcare, and other responsibilities.

In many cases, companies use the crisis moments to pivot to do better. We like to be part of that.

Companies should take advantage of social media's power to connect, but honor the continued role of media in shaping opinion.

The trust of the mass population can no longer be taken for granted.

The trust of the mass population can no longer be taken for granted, and any continuation of the 'grand illusion' is dangerous for leaders in today's world.

My father and I talked every day. He coached me on how to cold-call companies I wanted in our portfolio, how to network at public events, to cultivate senior journalists at important outlets, and how to run a profitable P&L. But, more or less, he allowed me to make my own mistakes.

Have very frequent talks with employees because they are your best allies.