Quotes About Marketing

We had sold a lot of copies of the 'Miami' album without being racked by some of the big distributors.

Peck and Peck paid us $100,000 per year to put out a Jackie Coogan line of clothes. Millions and millions of caps were sold.

Nobody ever sold more Florida orange juice than I did.

The sole purpose of business is service. The sole purpose of advertising is explaining the service which business renders.

I believe that when Fifa hands out an award, it should not be a marketing prize that solely honours the protagonists of a media-crazy sport.

Over the years, I have realized that there's more to a film's fate than just good acting and a solid script. It needs to be marketed well. It's the package that sells - the songs, action, actors, etc.

So just make films and put them on the internet and promote them by sending links to different animation/film blogs. I think that's a solid first step towards being a show maker.

I don't have a favorite medium; I was brought up on TV. so I am clearly of the TV generation, but it depends on what you are trying to sell; sometimes a fully integrated solution, sometimes a pure Internet solution, sometimes a pure billboard solution.

We are all advertising, all of the time. If you want to sell your car, what do you do? You clean and polish it and make it the best you can. Some people bake bread when they are trying to sell their house because the smell adds a friendly feeling. Even the priest, with all his or her fervour, is advertising God. Everybody is selling.

A best-seller was a book which somehow sold well because it was selling well.

There are a lot of musicians who are still desperately trying to pretend that it's 1998 and by having a huge marketing campaign, they somehow believe that they can sell 10 million records. That's delusional. No one sells 10 million records. The days of musicians getting rich off of selling records are done.

It's fun seeing my label on someone's behind - I like that.

Like so much of cool hunting, Hilfiger's marketing journey feeds off the alienation at the heart of America's race relations: selling white youth on their fetishization of black style, and black youth on their fetishization of white wealth.

Since many of today's best-known manufacturers no longer produce products and advertise them, but rather buy products and "brand" them, these companies are forever on the prowl for creative new ways to build and strengthen their brand images.

Obama, in sharp contrast not just to social movements but to transformative presidents like FDR, follows the logic of marketing: create an appealing canvas on which all are invited to project their deepest desires but stay vague enough not to lose anyone but the committed wing nuts (which, granted, constitute a not inconsequential demographic in the United States).

some of Gilead's key medicines were developed on grants funded by taxpayers.18 Gilead, for its part, sees epidemics as a growth market, and it has an aggressive marketing campaign to encourage businesses and individuals to stockpile Tamiflu, just in case.

Scott Bedbury, Starbucks' vice president of marketing, openly recognized that "consumers don't truly believe there's a huge difference between products," which is why brands must "establish emotional ties" with their customers

Or maybe his reclusiveness was a decisive marketing strategy-if you disappear, people are more interested in your work. You become a legend while you're still alive. Crouching behind a stonewall, or the post under a house...people are kneeling down to find you.

Advertisers are the West's courteous censors.

Ads do not sell sex—that would be counterproductive, if it meant that heterosexual women and men turned to one another and were gratified. What they sell is sexual discontent.

The last thing the consumer index wants men women to do is to figure out how to love one another: The 1.5$ trillion retail-sales industry depends on sexual estrangement between men and women, and is fueled by sexual dissatisfaction. Ads do not sell sex—that would be counterproductive, [...] What they sell is sexual discontent.

Money is worth no more than brains. It is often worth much less. Competent brains, if effectively marketed, represent a much more desirable form of capital than that which is required to conduct a business dealing in commodities, because brains are a form of capital which cannot be permanently depreciated through depressions, nor can this form of capital be stolen or spent.

A publisher of books, which sell for a nickel, made a discovery that should be worth much to publishers generally. He learned that many people buy titles, and not contents of books.

I never heard of the person on this return address. Calvin Vinesett. What a name. He's probably selling something, like all our other mail is. The expensive envelope is a sales trick.