Quotes About Advertisers

That something extra, I believe, is a certain humanity that comes from upbeat and positive human interest letters and success stories. Advertisers like to be associated with those qualities.

As a publisher, you have no direct relationship with advertisers.

Until the company believes in itself, AOL didn't have its own space and identity in the marketplace. The opportunity is to get out from under the negative history and figure out the value AOL offers for consumers and for publishers and advertisers.

Advertisers don't want to be ignored, and they are drunk on our data, which is what Google and other large networks are really selling. The ads are almost a by-product; what companies really want to know is what antiperspirant a woman of 25-34 is most likely to purchase after watching 'House of Cards.'

Advertisers realize that Gen Y is the largest purchasing cohort. Also, that you're going to have to accept some different modes of thinking if you're going to get to them.

Maybe the biggest award show of the largest entertainment importer in the world needs an economic incentive to embrace diversity. Indeed, maybe we should boycott the show and pressure advertisers to do the same. Or maybe the Academy should learn the lesson of history and change because it's the right thing to do.

Facebook says, 'Privacy is theft,' because they're selling your lack of privacy to the advertisers who might show up one day.

My education was dominated by modernist thinkers and artists who taught me that the supreme imperative was courage to face the awful truth, to scorn the soft-minded optimism of religious and secular romantics as well as the corrupt optimism of governments, advertisers, and mechanistic or manipulative revolutionaries.

If you look at the heritage of the best advertising, you can make stuff that is great for both readers and advertisers. I don't think Don Draper would have loved banner ads.

And the more broadband we can get globally, the better. It's better for the world; it's better for our advertisers; it's better for Google.

The more broadband we can get globally, the better. It's better for the world; it's better for our advertisers; it's better for Google.

What the advertisers are trying to do by eliminating residuals is the most appalling form of greed that I cry thinking about it.

At a macro level, it's balancing the needs of consumers, advertisers and content owners. And if you talk to any one of those three customer sets in isolation, often times you won't delight the other two. So the hurdle we faced with Hulu Plus was, how can we thread this needle in a way that delights all three customer sets?

The error that we tend to make is that we think that women's magazines are what editors want and what their readers want - and thus are social indicators - when, in fact, they are what advertisers want. They're just advertising indicators.

Apparently advertisers don't like clever or insightful television programmes because such fare encourages people to discuss what they've seen during the ad breaks. This would explain much about the current state of broadcasting.

Designer Elsa Schiaparelli's enormously popular perfume, Shocking, launched in 1937, was one of countless products to derive inspiration from surrealism, revealing how rapidly a movement that was rooted in radical Marxist and Freudian principles could degenerate, so far as its founders were concerned, into an eye-catching, mind-blowing gimmick of immense use to advertisers, fashion photographers, and moviemakers. Breton would be horrified by this development; Dalí delighted.

'Do not track' probably won't spell doom for online advertisers. But it will put the burden on them to explain to consumers what targeted advertising is and why it's good for them. They'll have to come out of the shadows; they'll have to be honest with people. What a radical concept. I'm all for it.

Congress seems to believe that 'Children are our future' is a phrase coined by tobacco advertisers.

For the most part, cookies aren't dangerous. They were created so advertisers could get a better idea of who you are and what you're interested in, so they could send you ads you're more likely to find relevant.

What you're starting to see is serious advertisers are recognizing Snap as an ad platform of scale alongside Google and Facebook, and [advertisers] want a third alternative

Broadcasting for advertisers is still the best game in town, and they know it. Look, I admire a lot of the shows on cable. I think 'Mad Men' is wonderful. I think 'Breaking Bad' is wonderful. But let's remember they're about one-tenth the audience of NCIS.

Combining the premium content and reach of Yahoo! as the world's leading digital media company with Facebook provides branded advertisers with unmatched opportunity.

We're committed to delivering our viewers and advertisers year-round programming with a wide variety of storytelling.

I think you will see a point where the traditional model of advertising on TV or advertising online will go, and advertisers will cover one programme, no matter what platform it's being broadcast on. You'll see the same ads whether you are watching it on your TV, your computer or your phone.