Quotes About Advertising

Many times I'll improvise it, which isn't done a lot in movies or commercials. But a lot of my commercials are improvised.

Advertisers rip out one another's conscience to control the spending impulses of males ages 18 to 34, who now have the cyber world at their fingertips. They want more.

In other words we have marketed our way into this health crisis.

Advertising in the past has been predicated on a mass market and a captive audience.

There is little incentive even for the media to encourage whistle-blowing or ruffling powerful feathers. They lose advertising, are harassed by government and cut off from the all-important 'A' lists of the rich and the powerful.

And let's be clear: It's not enough just to limit ads for foods that aren't healthy. It's also going to be critical to increase marketing for foods that are healthy.

It's becoming increasingly difficult to find kids to hang out with that don't consume a lot of commercial culture.

As the mainstream media has become increasingly dependent on advertising revenues for support, it has become an anti-democratic force in society.

Sex-appeal is the keynote of our whole civilization.

Si un marchand pouvait éteindre les étoiles pour que ses panneaux publicitaires se voient mieux dans la nuit, peut-être le ferait-il.

We are never allowed to forget what the billboards, television, movies and the press would have us remember. From Mademoiselle 1955

The very first law in advertising is to avoid the concrete promise and cultivate the delightfully vague.

What you're starting to see is serious advertisers are recognizing Snap as an ad platform of scale alongside Google and Facebook, and [advertisers] want a third alternative

They Want You To Be A Docile Apathetic Consumer

By the way, if anyone here is in advertising or marketing, kill yourself.

Everyone is hawking products. That's like the highest thing you can achieve now, isn't it? Become some barker. Sinatra hawks beer; he doesn't have enough money, does he?

Most of the time now we live under a kind of spell, a lulling enchantment sung by the sirens of our consumer society, telling us what will make us happy. That enchantment is a half-truth at best—

Corporations determine our political choices, Barber writes, citing studies that babies as young as six months can form mental images of corporate logos that are then established as brand loyalty by the age of two.

Arrested personal growth serves industrial "growth". By suppressing the nature dimension of human development (through educational systems, social values, advertising, nature-eclipsing vocations and pastimes, city and suburb design, denatured medical and psychological practices, and other means), industrial growth society engenders an immature citizenry unable to imagine a life beyond consumerism and soul-suppressing jobs.

Oh look, yet another Christmas TV special! How touching to have the meaning of Christmas brought to us by cola, fast food, and beer.... Who'd have ever guessed that product consumption, popular entertainment, and spirituality would mix so harmoniously?

Creativity for the greater good is where I aspire to be, and I mean that on several levels: of course, working with worthy causes that need support but also not just contributing to the pollution of crap advertising.

In the '50s and '60s, a family's first child went into the priesthood, the second went into the military, and the third child was an idiot and wound up in advertising.

What is your Unique Selling Proposition? What makes you different than your competitors? Wrap your advertising message around that USP and communicate it in a clear and concise manner.

Films that are easy to sell happen to be the worst films. Look at the poster for 'Wrath of the Titans' and 'John Carter': they're exactly the same. You could switch titles.