Quotes About Engagement

Hook the viewer: One study shows that 33 percent of viewers click away and move on after the first thirty seconds of a web video.

Most of us ask people to buy our products the way a shy, young boy might ask a girl to go on a date.

We have to clearly invite customers to take a journey with us or they won't.

I laid down in front of the television and got lost in the story.

When we don't open a story gap in our customers' mind, they have no motivation to engage us, because there is no question that demands resolution.

the most powerful tool we can use to organize information so people don't have to burn very many calories is story.

ROADMAP TASK THREE: CREATE AN AUTOMATED E-MAIL DRIP CAMPAIGN

A typical nurturing campaign may have an e-mail going out once each week, and the order might look like this: E-mail #1: Nurturing e-mail E-mail #2: Nurturing e-mail E-mail #3: Nurturing e-mail E-mail #4: Sales e-mail with a call to action

So what's the difference between a nurturing e-mail and an e-mail with an offer and call to action?

He was making potential customers burn too many mental calories to figure out how he was going to help them survive and thrive.

In fact, at StoryBrand we have a mantra: "If you confuse, you'll lose.

your business, and your brand must first let people know what you care about and that you care about them.

I'M TRYNA SEE DA WHOLE TIDDY SON

If you're not entirely sure you want to spend the rest of your life with someone, it seems to me that the last thing you'd want to do is to set in motion a very lengthy, time-consuming, expensive, and highly public process designed to lead inexorably to just that.

The world won't come to me...so I must go to it.

Five minutes before Julian arrived, they might be slouched in the living room -- curtains drawn, dinner simmering on chafing dishes in the kitchen, everyone tugging at collars and dull-eyed with fatigue -- but the instant the doorbell rang their spines would straighten, conversation would snap to life, the very wrinkles would fall from their clothes.

Joan Miró: You can look at a picture for a week and never think of it again. You can also look at a picture for a second and think of it all your life

Maybe even if we're not always so glad to be here it's our task to immerse ourselves anyway: wade straight through it, right through the cesspool, while keeping eyes and hearts open.

even if we're not always so glad to be here, it's our task to immerse ourselves anyway: wade straight through it, right through the cesspool, while keeping eyes and hearts open.

some clear, personable spark seemed to fly up through his eyes and I saw the creature he really was—and he, I believe, saw me. For an instant we were wired together and humming, like two engines on the same circuit.

Communicate. Listen to your customers, associates and competitors.

See and be seen. Get out of your office, walk around, make yourself visible and accessible.

Thanks. Maybe we could discuss it over dinner." "Sure. I'll call you tomorrow, during dinner.

The man who is content to sit ignorantly by his own fireside, wrapped up in his own private affairs, and has no public eye for what is going on in the Church and the world, is a miserable patriot, and a poor style of Christian. Next to our Bibles and our own hearts, our Lord would have us study our own times.