Quotes About Marketing

Amassing a user base is a lot harder than one might think.

Twenty-five percent of search results for the world's top 20 largest brands are links to user generated content and thirty-four percent of bloggers post opinions about products and brands.

When advertising is involved, you, the user, are the product.

We are extremely attractive to page companies, because we significantly increase their user base.

Google actually relies on our users to help with our marketing. We have a very high percentage of our users who often tell others about our search engine.

Advertising is very simple in a lot of ways. Advertisers go where the users go, and users are choosing to spend a lot more time online.

If advertisers want to decorate their ads to increase their conversions by showing what users think, that's a good thing.

Facebook, Twitter, and Tumblr are all 'User First, Brands Second' services. The brands are all over these services now. But for the most part, these services didn't do much to bring them. The engaged users did.

Realtime ads are the perfect way for an advertiser to connect with users in a social environment.

So many companies talk about increasing the number of prospects at the top of the funnel, but they spend remarkably little time making sure actions are taken - on a daily basis - to make sure these prospects convert into paid users.

Access to Internet and content should be free for users which can get accommodated by advertisements.

Growth-hacking is about scalability - ideally, you want your marketing efforts to bring in users, which then bring in more users.

Some of the most successful businesses succeed by exploiting their users.

I notice increasing reluctance on the part of marketing executives to use judgment; they are coming to rely too much on research, and they use it as a drunkard uses a lamp post for support, rather than for illumination.

I think what IBM is excellent at is using their sales and marketing infrastructure to convince people who have asymmetrically less knowledge to pay for something.

Some of the corporate houses are using films as a means to market their brands. They are not concerned with the storyline. When it comes to big-budget films, simple storylines told with conviction are still the safest best.

There are a lot of bands using self-abuse as a marketing gimmick.

Sustainable fishing is a fraud. It's a marketing term that really means 'business as usual.'

I'm able to utilize a lifetime of learning to help teach young people how to apply sound marketing strategy and principles for the purpose of growing the client's business. And for me, that's just too much fun.

Media companies' hit-focused marketing did not emerge in a vacuum. It reflects how consumers make choices. The truth is that consumers prefer blockbusters.

The first law in advertising is to avoid the concrete promise... and cultivate the delightfully vague.

When I got old enough to date, I realized that Valentine's Day is just a commercial marketing scam to make men feel bad. So I let my boyfriends off the hook.

Valentine's Day is the biggest single day of the year, the biggest sale day of the year.

Valentine's day has been reduced to a marketing gimmick. Buying diamonds for your beloved has no appeal for me.