Quotes About Marketing

Social media is key to promoting the editorial posts on my website.

By taking the time to learn how to blog properly, you'll be doing your business an incredible favor, as you will be able to drive a lot of business to your website for your blog.

I sell a lot of ebooks from my website and encourage authors to set up their own stores.

We don't use the term 'big data' - not on our website, not with customers. Saying it sets up expectations, the wrong expectations.

My job, I believe, is to convince you to allow me to be part of your brand. Then when you look to present yourself a certain way you'll come to me, go to our website, and you'll buy want you want in the color you want, in the size you want, for the season you want.

A writers' ring is where a group of four or five authors agree to promote each other's work on their own websites and via their social media outlets such as Facebook and Twitter.

There is enough of free-of-charge software available on the Net to ease building internet websites and contact pages, as well as implement email marketing campaigns.

PR and marketing doesn't sell books. It gets attention for them. It sends readers to bookstores and websites to read a few pages.

I don't sweat the Internet. You know, it's still something I enjoy as a movie geek myself to get on and, like, look at all the websites; however, when it comes to marketing a movie, the Internet is still not the thing that gets people to the theatre.

'Personalization' is a popular word in retail, and people often misuse it to describe simple marketing tactics, like segmenting emails or using big data to identify the likely gender of a visitor to their websites.

Posing on the red carpet feels like you're selling something that has nothing to do with you. If you do it with someone else, it's like we're saying, 'Oh! We come as a pair! Would you like to buy both of us? We're available for weddings and Bar Mitzvahs!'

I see an insidious problem in the marketing of weddings as 'the happiest day of your life.' The pressure that is placed upon this event to be the alpha and omega of your entire existence makes it, I think, into a kind of nuptial New Year's Eve, and we all know how that usually turns out.

Our job is to sell our clients' merchandise... not ourselves. Our job is to kill the cleverness that makes us shine instead of the product. Our job is to simplify, to tear away the unrelated, to pluck out the weeds that are smothering the product message.

I moved to San Francisco to work at Apple's Cupertino office in the summer of 2006, then stayed on remotely in a part-time job back in Austin. It was an internship with iTunes. I helped them launch new features as well as new marketing programs. I also helped program the iTunes Store every week, working on which artists and albums got featured.

The stakes are high on every film now because there's the opening weekend. The first week is extremely crucial; increasingly, films are being judged in terms of opening day, opening weekend, then first week. People are going berserk promoting their films.

And the insidious thing is that people will either see a movie because it did well last weekend or won't see it because it didn't do well.

So many large movies come to you with a huge marketing campaign and it's like you have to see this movie this weekend, otherwise you'll be culturally bankrupt and can't converse with your friends.

A lot of times, we're just sold these movies that are really cynically conceived and marketed, and they just want you there opening weekend, before everybody finds out it's not so good.

Multiplicity was a movie that tested really well. People seeing the movie really liked it, but then the studio couldn't market it. We opened on a weekend with nine other films.

How do you convince somebody to host a stranger for the weekend? That's not a trivial thing. It's not something I think you can throw technology at, marketing at, or sales at. We threw design at it because that's all we knew, and in doing so, I feel like we brought a human touch to it, which is so needed.

It used to be that a fellow went on the police force when everything else failed, but today he goes in the advertising game.

I'm always asking, 'How do you give a guy a new reason to buy a polo?'

Despite offering dollar menus and frequent discounts, many of these chains also scored poorly in terms of value.

I don't want to make some super cliche comment about how much more acceptable gaming is. I think it was always acceptable for me and my peers. But I think it's become more so in pop culture, media, stuff like that - people with money have discovered that they can make money by marketing to us.