Quotes About Marketing

We are all in the business of sales. Teachers sell students on learning, parents sell their children on making good grades and behaving, and traditional salesmen sell their products.

If somebody invented cigarettes today, the government would not legalize them.

Windows plastered with advertisements for all the things we were supposed to want that were killing us.

Many of our clients engaged in "greenwashing": co-opting environmental causes to project an image of being sustainable.

Sin embargo, el problema es cuando las iglesias se preocupan más por el mercadeo y por posicionar su imagen (creando una impresión estética que apele a los cinco sentidos), que de su búsqueda de ser conocidos como columna y baluarte de la verdad.

la iglesia ha dejado de tomar su guía de las Escrituras y se ha desviado a las consultorías de mercadeo y emplean tácticas de negocios del mundo.

El método bíblico para atraer a los pecadores a Cristo y a su iglesia no se encuentra en estrategias de mercadeo superficiales, sino mostrando la verdad, pureza y unidad (1 Corintios 14:23-25, Juan 13:35, 1 Pedro 3:1).

Stop thinking of your product as a commodity.

En ventas, lo importante no es a quién conoces, sino quién te conoce». El posicionamiento te ayuda a darte a conocer.

the only thing that adds value in any type of process—be it in manufacturing, marketing, or a development process—is the physical or information transformation of that product, service, or activity into something the customer wants.

When we're self-employed, much of what has been typical of business, marketing, and sales has creeped us out. We want to do business in ways that feel good to us.

After that time, he was not in the real estate business as much as the Donald Trump business. He licensed his name to an enormous number of products—including clothing, wine, water, jewelry, steak, vodka, and a university (of sorts)—though none lasted very long or made much or any money for his partners.

Gentle, inspired, authentic, stories will outsell' hard sell' any day.

Get good at sales. Sorry, but if you're in business, you're in the business of sales, cuz without sales, you ain't got no business. Take courses, discover the parts about sales that you're good at (it goes deeper than you think), practice, get good at the skill sets, and stop saying how much you love everything about your business except the sales part.

Dennis sold vintage weed: Humboldt Homegrown, Eureka Gold, weed from back in the day when marijuana was leafy and harsh and full of seeds but delivered a high that was the weed equivalent of vinyl: "whorled" and "crosshatched," "sonorous" and "plump" (Dennis's MFA in poetry served him well in these marketing descriptions)—in other words, authentic in ways that the bloodless, odorless tinctures that passed for weed nowadays were not.

Indeed, market research has found that children often recognize a brand logo before they can recognize their own name.

The Golden Arches are now more widely recognized than the Christian cross.

With features, you're spending hundreds of millions of dollars on production and marketing, so everybody's panicked because you literally have an opening weekend to succeed.

With so much money invested in their most promising projects, Hollywood executives will understandably do everything in their power to make their products a success in the marketplace. Therefore, the most expensive films often also get the highest marketing budgets, and are slotted into the most favorable opening weekends.

I don't want to admit it, but I do enjoy the feedback from the audience. It's instant feedback. It's like, you could do a movie, shoot it for a year, wait six months, it comes out and you gotta do three weeks of marketing. Three weeks of that, and everyone goes, 'It sucks.'

The entire season, the show had never been aired for more than three weeks. You can't get an audience that way. They would never promo the show for the next week.

Today, if you do put out a record on a label, traditionally, most people are going to hear it via a leak that happens two weeks - if not two months - before it comes out. There's no real way around that.

The ecological impact of book manufacture and traditional book marketing - I think that should really be considered. We have this industry in which we cut down trees to make the paper that we then use enormous amounts of electricity to turn into books that weigh a great deal and are then shipped enormous distances to point-of-sale retail.

I've planned book tours for myself, whether or not anybody wants to hear what I have to say. I've weighed in on things like what the cover looks like, what the copy looks like, how it's going to be promoted - just every aspect of it.