Quotes About Marketing

The time is now. Now we can market in real time. Now we can market instantly.

Real time is a new mindset in marketing, and that's what inbound marketing is all about.

There was a period of time in America where the advertising world actually went to the housewives of America and had them write jingles that would appeal to them. It was actually brilliant marketing.

Focus on growing your list all of the time as newer subscribers are more engaged adding to healthier open rates and ROI.

Jay Abraham's client sent him $50,000 a month for a long time for writing one headline. That's what people who understand communication can do.

The buying of time or space is not the taking out of a hunting license on someone else's private preserve but is the renting of a stage on which we may perform.

We will sell no wine before its time.

You live in the city and all the time there are signs telling you what to do and billboards trying to sell you something.

You market when you hire and when you fire. You market when you call tech support, and you market every time you send a memo.

As incisively pointed out in the documentary 'Food Inc.', an overwhelmingly large percentage of 'new,' 'healthy,' and 'organic' alternative food products are actually owned by the same parent companies that scared us into the organic aisle in the first place. They got you comin' and goin' has never been truer.

Starbucks's truly beautiful idea was the simple realization that Americans wanted to spend more money for a cup of coffee, that they'd feel much better about themselves if they spent five dollars for a cup of joe rather than buy that cheap drip stuff that shows such as Friends suggested only fat white trash in housecoats (or people who actually worked for a living) drank anymore—in their trailer parks or meth labs or wherever such people huddled for comfort.

Marketing and graphic-design experts alike will tell you that corporate image is a huge filter through which consumers process buying information—they must know who you are, what you stand for, and when they're investing large sums of money, they usually want to buy from a company that exemplifies their product.

Yet there are still 100 million people invested in actively managed mutual funds. How is that humanly possible? JB: Well, never underestimate the power of marketing.

Early to bed, early to rise, work like hell, and advertise.

Oh yes, we once tried to put this thick catsup in a wide-mouth bottle so it would pour easily, and the company almost went broke—the American housewife refused to touch it because the shape of the container had been changed. It has taken us fifteen years to enlarge the neck of the bottle by one quarter of an inch.

Companies are confusing emotion-driven marketing campaigns which still focus on the products and services, with authentic missions which inspire people with a higher purpose beyond the core offering.

Advertising is a valuable economic factor because it is the cheapest way of selling goods, particularly if the goods are worthless.

They said I was a valued customer, now they send me hate mail.

It's amazing how an otherwise intelligent person can become a credulous fool as soon as you mention the words "organic," "authentic," and "Gwyneth Paltrow.

Because it's human nature to hope for impossible things." She eyes me shrewdly. "You're in marketing. You know that.

There is no more embarrassing thing in my life than the fact that I have actually uttered the phrase, 'I would like to order the Ginsu Knife.'

So what have you learned in the last decade? JK: The most basic point is that the rate of change continues to go up in most places, in most industries, and in most sectors. As a result, the number of significant initiatives inside organizations has gone up. Initiatives in operations, marketing, sales, finance, anywhere. And that has big implications.

Many dotcoms recruited people from existing companies who were quite experienced in finance, marketing, distribution and other disciplines but not necessarily experienced in the Web culture.

There is not necessarily a good reason why a regulator should have to be involved in product design and marketing for rich and sophisticated investors. We recommend that such investors should be able to sign a piece of paper, which allows them to go ahead and buy unregulated products at their own risk.