Quotes About Customers

Bezos believed that high margins justified rivals' investments in research and development and attracted more competition, while low margins attracted customers and were more defensible.

Eric Benson took about two weeks to construct a preliminary version that grouped together customers who had similar purchasing histories and then found books that appealed to the people in each group. That feature, called Similarities, immediately yielded a noticeable uptick in sales and allowed Amazon to point customers toward books that they might not otherwise have found.

didn't understand that his business was to sell books, not trash them. "We saw it very differently," Bezos said. "When I read that letter, I thought, we don't make money when we sell things. We make money when we help customers make purchase decisions."5

But don't be worried about our competitors because they`re never going to send us any money anyway. Let's be worried about our customers and stay heads-down focused.

that either-or mentality, that if you are doing something good for customers it must be bad for shareholders, is very amatuerish

word of mouth could deliver customers to amazon. he wanted to funnel the saved marketing dollars into improving the customer experience and accelerating the flywheel

when friction was removed from online shopping, customers spent more

customer and revenue growth, the degree to which our customers continue to purchase from us on a repeat basis, and the strength of our brand.

amazon customers who joined prime doubled, on average, their spending on the site

when given the choice of obsessing over competitors or obsessing over customers, we always obsess over customers

no amount of technology can really improve the situation as long as companies are set up to market products rather than cultivate customers. To compete in this aggressively interactive environment, companies must shift their focus from driving transactions to maximizing customer lifetime value.

Which of our product or service varieties are the most distinctive? • Which of our product or service varieties are the most profitable? • Which of our customers are the most satisfied? • Which customers, channels, or purchase occasions are the most profitable? • Which of the activities in our value chain are the most different and effective?

Ultimately, the CCO is accountable for increasing the profitability of the firm's customers, as measured by metrics such as customer lifetime value (CLV) and customer equity as well as by intermediate indicators, such as word of mouth (or mouse). Customer

THIRTY THOUSAND NEW CONSUMER products are launched each year. But over 90% of them fail—and that's after marketing professionals have spent massive amounts of money trying to understand what their customers want.

If John McDonnell nationalised whole industries, they would be quickly taken over by bureaucrats more concerned about their careers than about customers. Except this time, there will be no choice and nowhere to turn when things go wrong.

I believe if you start a business with the intent of making it huge, you're already prioritizing the wrong thing. Size is important, but it's a byproduct of a whole bunch of other things that are worth way more of your mental energy - customers, service, quality.

For 'King Cole's American Salvage,' I rode around in the wrecker with a local driver and watched him deal with customers and hook up the cars. I watched the guy who tore apart the cars in the junkyard. I also wrote poems about those guys. I loved hanging around the yard.

It's nice to be important, but more important to be nice. You don't know who your top customers will be five years from now or where you will be in 10 years. You may have a fancy title, but you will always need help from the people around you.

I think of a traditional CEO as being divorced from customers. A lot of consumer company CEOs - they're not really interacting with consumers.

The purpose of driving traffic to your online business is to get customers. Once a prospect lands on your site, you still have to convert that prospect into a buyer.

The Russian customers don't feel very comfortable with online transactions.

We're thrilled that our partnership with Adobe has now grown to span our three clouds - Microsoft Azure, Office 365, and Dynamics 365 - providing customers with the powerful integrations they need to navigate digital transformation.

I think Salesforce, going public very early on before they were profitable, it made a lot of sense for them because it got customers comfortable that these guys were going to have capital and be transparent about their business.

In fact, I believe the first companies that make an effort to develop an authentic, transparent, and meaningful social contract with their fans and customers will turn out to be the ones that are the most successful in the future. While brands that refuse to make the effort will lose stature and customer loyalty.