Quotes About Advertising

Sanely applied advertising could remake the world.

Never stop testing, and your advertising will never stop improving.

I have learned that trying to guess what the boss or the client wants is the most debilitating of all influences in the creation of good advertising.

In the advertising business, a good idea can inspire a great commercial. But a good insight can fuel a thousand ideas, a thousand commercials.

We've weathered several periods when times weren't so good, and so I don't think we'll cancel our advertising now. In fact, we might even increase it.

There is a great deal of advertising that is much better than the product. When that happens, all that the good advertising will do is put you out of business faster.

Television is more of a business. You can't take as many risks, because there's so many channels now, and the advertising's dropping.

There are unlimited opportunities for display advertising. In fact, we're in the process of massive change in the display industry - how it's bought, how it's sold, and how it's targeted.

I honestly believe that advertising is the most fun you can have with your clothes on.

Advertising doesn't create a product advantage. It can only convey it.

Until the rise of American advertising, it never occurred to anyone anywhere in the world that the teenager was a captive in a hostile world of adults.

Today's smartest advertising style is tomorrow's corn.

When you're in business, if you have some sort of gimmick it's a huge advantage.

Advertisements may be evaluated scientifically; they cannot be created scientifically.

Advertising is our printed salesman. It may not be pretty, but it has to be true.

We're obviously going to spend a lot in marketing because we think the product sells itself.

I'm a pitchman, my business comes from the pitch, nothing else.

The business of the advertiser is to see that we go about our business with some magic spell or tune or slogan throbbing quietly in the background of our minds.

Business only has two functions - innovation and marketing.

Advertising is fundamental to the accessibility, affordability and dynamism of the internet, helping to pay for much of the content and services we all enjoy and use for free.

Any time an investment company has to spend heavily on advertising, it's probably a bad business in which to invest.

I mean, you can't have advertising be the only official business of the information economy if the information economy is going to take over.

Well, you know, I am in the business and I like to promote myself.

The person who writes the bank's commercials is not the person who makes the loans.